Cosmetics Industry

Published by Statista Research Department, Sep 15, 2025

The revenue in the 'Cosmetics' segment of the beauty & personal care market worldwide was modeled to amount to 108.97 billion U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by 21.38 billion U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by 30.32 billion U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.

Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Cosmetics.

Published by D. Petruzzi, Sep 19, 2025

This statistic shows the revenue of the leading ten beauty manufacturers worldwide in 2024, ranked based on beauty sales of 2024. In that year, L'Oréal was the top-ranked global beauty manufacturer with a revenue that amounted to about 47 billion U.S. dollars.

The global beauty market is usually divided into five main business segments: skincare, haircare, color (make-up), fragrances, and toiletries. These segments are complementary and through their diversity, they are able to satisfy all consumers’ needs and expectations with regard to cosmetics. Beauty products can be also subdivided into premium and mass-production segments, according to the brand prestige, price, and distribution channels used. Companies operating in the global beauty market must compete for shelf space in retail outlets, not only with rival companies offering other well-known brands but also cheaper copycat brands offering similar unbranded products.

Non-western beauty cultures are becoming more and more influential; consumers beyond North America and Europe are remaking the beauty market in their own image and likeness. As a result of this shift to new regions, beauty cultures which are quite different from the mature European and North American markets will play a much more influential role. Ethnic and cultural diversity shape consumers' beauty rituals and product priorities. Likewise, diversity and variety have become the norm within the global cosmetics market.

Published by D. Petruzzi, Jun 25, 2025

This statistic depicts the breakdown of the cosmetic market worldwide in 2024, by geographic zone. In 2024, North America made up 29 percent of the global cosmetic market.

Societies throughout history have employed various forms of cosmetics nd toiletries to improve appearance, scent and health. Ancient civilizations used cosmetics for various purposes such as religious rituals and class demarcation. Though used for different purposes, cosmetics have remained a historical constant from the Ancient Egyptians to modern-day society.

Non-western beauty cultures are becoming more influential as new countries dominate rankings; consumers beyond North America and Europe are remaking the beauty market in their own image and likeness. As a result of this shift to new regions, beauty cultures which are quite different from the mature European and North American markets will play an even more influential role in the future. As a matter of fact, North Asia is currently one of the leading cosmetic market worldwide, with a market share of about 27 percent. The rising popularity of K-Beauty worldwide in recent years bears witness to this success and to the shift in consumers' beauty rituals and product priorities. Likewise, diversity and variety have become the norm within the global cosmetics market.

With the cosmetics industry earning record revenues, with niche sectors, such as men’s grooming and natural/organic cosmetics rapidly gaining market share, and with social media, eco-consciousness and cause-based consumerism greatly impacting product purchasing decisions, the cosmetics industry is an ever-changing behemoth that’s become integral to the global economy.