A. Guttmann
Research Lead covering media
Audio advertising in France - statistics & facts
Audio advertising has proved its worth around the globe, and music streamers worldwide have grown in numbers. France kept up with the global trends of the audio market. It ranks among the largest digital audio players in Europe as of 2023. With both public and private investment in the field, the French digital audio market stood at 73 million euros in 2022. Because of the country's most recent law regulating the work of social media influencers more tightly, French marketers might redirect their investments even more into the audio field in the future.
