DraftKings, NBCUniversal Deal Shows Sportsbook Marketing Shift
In August 2020, NBCUniversal announced a five-year marketing deal with PointsBet projected to be worth nearly…
Sports Betting
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‘South Park’ Episode Spotlights Kalshi, Polymarket Brands
Kalshi and Polymarket, the world’s most popular prediction market operators, got a gift from South Park on…
PrizePicks Valued at $2.5 Billion in Sale as Gaming Lines Blur
Swiss gaming giant Allwyn has reached an agreement to buy a majority stake in PrizePicks in a deal that…
Kalshi’s Trading Arm Muddles ‘Peer-to-Peer’ Claims
Several Kalshi users thought they were in luck Monday night when the prediction market accepted in-game…
Kalshi, Polymarket Use NFL, NFLPA Marks Without Consent
Kalshi has advertised its sports prediction markets on social media this month using NFL and NFL Players…
Underdog to Provide Crypto.com Futures Markets in Gaming First
Underdog is teaming with Crypto.com to provide prediction markets in its app, the first gaming company—but…
Polymarket Ads Signal U.S. Launch Timeline for Sports Futures
Polymarket has all but confirmed it will re-enter the U.S. during the 2025 NFL season with an ad blitz…
FanDuel Joins Exchange Operator CME for Prediction Markets Push
In a move that paves the way for FanDuel to eventually offer sports prediction markets in the U.S., the…
Novig Quietly Flees NJ Under Legal Pressure After $18M Raise
Days after receiving a major cash infusion, sweepstakes prediction market app Novig pulled its product out of…
CFTC Regulation Tools ‘Vulnerable’ as Prediction Markets Surge
As the Commodity Futures Trading Commission (CFTC) faces the prospect of additional regulatory duties…
DraftKings Reports Second-Ever Profitable Quarter
DraftKings stock ticked up about 6% in after-hours trading Wednesday after the sportsbook reported its second…
Serie A Partners With Genius Sports for Betting Data Distribution
Genius Sports has locked up a deal with another top European soccer league. The London-based company has…
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