Asia's leading source of advertising, marketing & media news.
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Partner Insights
From gaming to a global festival: Why Mobile Legends: Bang Bang is the next big thing for brands
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News
The Ordinary exposes skincare myths in ‘The Periodic Fable’
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News
Marketers to slash display spend by 30% as AI and CTV redefine engagement: Forrester
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News
Tiffany & Co unwraps love in new holiday campaign with Anya Taylor-Joy
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News
PayPal partners OpenAI to drive agentic commerce in ChatGPT
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Coca-Cola's 2025 AI-driven holiday ad draws mixed reactions
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Kimberly-Clark to buy Kenvue in US$48.7 billion deal
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Ricola names K-pop icon IU as Asia ambassador
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Can Publicis’ HEPMIL acquisition unlock new opportunities for boutique influencer agencies?
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Canva's Affinity goes pro for free, offering creatives a new alternative
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Gen Z perspectives: Publicis Groupe snaps up HEPMIL, CHAGEE in Chinatown & PepsiCo's new look
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Gentle Monster unleashes Hunter Schafer into horror movie madness
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Back to the 90s? Can celebrity ads make denim relevant in 2025?
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PUMA restructures brand marketing, names new chief brand officer
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The six influencer marketing shifts that will define 2026 – and how CMOs can stay ahead
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Neighbors Agency unveils future-focused strategy to empower brands for sustainable growth
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Sea (Thailand) joins forces with partners to host second ‘Wishlist Thailand Tournament’ to promote financial literacy through board games
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Why an independent app ecosystem is the next growth frontier
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Gen Z perspectives: Publicis Groupe snaps up HEPMIL, CHAGEE in Chinatown & PepsiCo's new look
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Gen Z perspectives: Mediacorp files police report, Apple's Jane Goodall collab & Deepavali 2025
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Gen Z perspectives: lululemon strikes back, Microsoft's nostalgic Croc & MEA ID
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In conversation: Reinventing influence in the age of content
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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Marketing Excellence Awards Malaysia 2025 finalists revealed
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How Absolut Vodka and Sprite aim to shake up Singapore's ready-to-drink scene
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OpenAI’s APAC comms head on leveraging ChatGPT as a strategic partner
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Interview: Liverpool legend Robbie Fowler on brand loyalty in the world of football
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TikTokification of retail media: Why short-form video is the new standard
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