Asia's leading source of advertising, marketing & media news.
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Partner Insights
From gaming to a global festival: Why Mobile Legends: Bang Bang is the next big thing for brands
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News
Aveeno leads eczema awareness effort with empathy, science, and real Filipino stories
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Tune In
Gen Z perspectives: Publicis Groupe snaps up HEPMIL, CHAGEE in Chinatown & PepsiCo's new look
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News
Gentle Monster unleashes Hunter Schafer into horror movie madness
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Analysis
Back to the 90s? Can celebrity ads make denim relevant in 2025?
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Dermorepubliq urges Filipinos to move beyond 'hiyang' at TikTok Beauty Fest
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SM's bunny besties front holiday campaign celebrating friendship this Christmas
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Coca-Cola and Liverpool FC renew multi-year partnership with deeper fan focus
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Coca-Cola's 2025 AI-driven holiday ad draws mixed reactions
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Beyond the click: How marketers can score in the zero-click search era
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Kimberly-Clark to buy Kenvue in US$48.7 billion deal
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Ricola names K-pop icon IU as Asia ambassador
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Can Publicis’ HEPMIL acquisition unlock new opportunities for boutique influencer agencies?
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Canva's Affinity goes pro for free, offering creatives a new alternative
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The six influencer marketing shifts that will define 2026 – and how CMOs can stay ahead
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Why an independent app ecosystem is the next growth frontier
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Ant International recognised as an inaugural foreign institution partner by China’s Cross-Border Interconnection Payment Gateway
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Beyond Cannes Lions 2025: Three insights every APAC marketer should act upon
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Gen Z perspectives: Publicis Groupe snaps up HEPMIL, CHAGEE in Chinatown & PepsiCo's new look
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Gen Z perspectives: Mediacorp files police report, Apple's Jane Goodall collab & Deepavali 2025
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Gen Z perspectives: lululemon strikes back, Microsoft's nostalgic Croc & MEA ID
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In conversation: Reinventing influence in the age of content
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Dermorepubliq urges Filipinos to move beyond 'hiyang' at TikTok Beauty Fest
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SM's bunny besties front holiday campaign celebrating friendship this Christmas
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Royal Tru brings frightful fun with Universal Studios horror-themed cans
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Coca-Cola and Liverpool FC renew multi-year partnership with deeper fan focus
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Alliance Bank Malaysia crowned overall marketer of the year at the Marketing Excellence Awards 2025
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Coca-Cola crowned 'eCommerce Brand of the Year' at Asia eCommerce Awards 2025
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BCA named ‘Marketer of the Year’ at MEA Indonesia for the third year running
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Marketing Excellence Awards Malaysia 2025 finalists revealed
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How Jobstreet Philippines puts mental health at the heart of employer branding
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How Absolut Vodka and Sprite aim to shake up Singapore's ready-to-drink scene
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How Serbiz cracked TikTok: The AI-native gig marketplace redefining Gen Z hustling
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How Raffles Hotel is banking on the butler to modernise luxury
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