Jenna Byrne

Several years ago, the Specialty Coffee Association began working with the National Coffee Association USA to understand the impact of specific coffee flavor attributes on consumer perception. To our surprise, of all the sensory attributes, the flavor "roasted" was the one consumers told us made a coffee most appealing. It shouldn't have been a surprise- the roasty, toasty flavor notes are central to coffee's flavor profile- and consumers are right to value them. It's not an attribute we talk a lot about in specialty coffee- but why? We work hard to balance the "roasted" notes in coffee with other flavors, and we put a ton of effort into perfecting our roast profiles- and consumers know that. 70% of consumers are more likely to buy coffee when the roast level is specified: the most important factor in our survey. My takeaway for coffee businesses? TALK ABOUT ROAST AND ROASTING IN YOUR MARKETING. Consumers know that roasting is what makes coffee special and delicious. They like the flavors that roasting brings to coffee. Light roast, dark roast, medium... whatever. It might seem obvious- I mean all coffee is roasted- but consumers are telling us they care about roasting. Let's pay attention to that. You can download the entire Specialty Coffee Report for free by going to the link below!

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Women in farmwork have faced extraordinary challenges for generations, from low wages to unsafe working conditions. However, Bon Appétit has long followed the lead of organizations like the Equitable Food Initiative (EFI) and the Coalition of Immokalee Workers (CIW), who are driving meaningful change through innovative programs and codes of conduct, working to create safer, more equitable workplaces for women in agriculture. Learn more about how EFI and CIW actively engage workers, especially women, in shaping and enforcing protections: https://lnkd.in/g-Kz_CUb #WomenInAgriculture #FarmworkerRights #EquitableFoodInitiative #FairFoodProgram #FoodJustice

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🌱 Across the Northeast, women and nonbinary farmers are leading the way in adopting farming practices that build resilience, starting with the soil. 🌾 American Farmland Trust staff worked with local Massachusetts writer Jacquelyn Voghel to bring six farmers’ stories to life, highlighting their relationships with soil health, stewardship, and conservation. 🌍 In the face of mounting challenges, their stories show why investing in equitable, soil-centered conservation programs is essential to the future of farming. Read the stories: https://bit.ly/43yltHv.

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🌱 Fighting hunger requires diverse, community-driven solutions—because every community is unique: 🥕 Different challenges 🥕 Different resources 🥕 Different food cultures 🥕 Different barriers Here in Northeastern Pennsylvania, we’ve built a proactive food system tailored to our community’s needs. 👩‍🌾 We support small, family farms by creating *new sales opportunities*—because farm surplus does NOT = free food. Farmers shouldn’t have to donate their hard work or sell their product for pennies. #BeProactiveNotReactive Instead, we’ve opened 5 new sales opportunities in NEPA: 1️⃣ Farm to Grocer 2️⃣ Farm to Nonprofit 3️⃣ Farm to School 4️⃣ Farm to Community 5️⃣ Farm to Worksite 📣 📣 📣 Our approach is different because we focus on: ✅ Economic development ✅ Transparent communication ✅ Agility ✅ Innovation ✅ Creativity ✅ Strong community partnerships 💡 The results speak for themselves: 👉 Improved health outcomes 👉 Increased nonprofit engagement and funding 👉 Higher farm profits 👉 Decreased food waste 👉 More access to fresh, local produce and Pennsylvania goods At Food Dignity, we’re all about sharing our successes, processes, and lessons learned. 🌟 What if we hosted a Zoom meeting or webinar to share some of our secrets? Would you join us? If you're interested, drop a comment below or email me at Clancy@ClancyHarrison.com. Together, we can elevate each other, share resources, and create a stronger, more impactful community. 💪✨ #FoodDignityMovement #FoodDignity #FoodEquity #HealthEquity #SystemChange #FoodSystemChange #ProactiveApproach #EffectiveCollaboration #BetheChange #DoBetter #BeBetter #foodasmedicine #foodishealth #foodismedicine

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Our WRAP Americas team have joined forces with Hamilton County ReSource to launch a dynamic consumer education campaign, #WildAboutSavingFood. The goal: help families save money and reduce food waste, an issue that costs the average American $800 a year. Because wasting food doesn’t just waste the money you paid for it — it wastes all the resources that were used to produce, transport, package, and dispose of it. And when it gets to the landfill, decomposing food releases environmentally-harmful gases. This campaign goes beyond awareness. Through community events, social media, and partnerships with schools and businesses, residents will gain access to practical tools like meal-planning guides, storage tips, and creative cooking strategies to waste less and save more. By using our precious resources more intelligently we can create a world with higher standards of living — tackling climate change, protecting nature, and reducing inequality. Discover tips and tricks for reducing #FoodWaste in your home, plus resources to help spread the word: http://bit.ly/47owm0f City of Cincinnati Food For The Soul CT La Soupe, Inc. #FoodLossAndWaste #CircularLiving #WastedFoodStopsWithUs

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"Re:Vision, a food equity nonprofit, hires and trains “promotoras” from the community to teach families about garden maintenance and health — and assists families in cultivating their own gardens." "Denver Urban Gardens, or DUG, manages more than 200 community gardens — most of them public — across the metro area. DUG also offers kits to help families start a garden at home." Denver Urban Gardens #localfood #communitygardens #nutritionsecurity #foodasmedicine  

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NC State Extension has launched a new partnership with Ripe Revival, a Rocky Mount-based nonprofit that brings a mobile produce market directly to communities in need. “Our goal is to make fresh, healthy foods more affordable and accessible while reducing the stigma often associated with food assistance programs,” says Basheerah Enahora, assistant professor and nutrition extension specialist who leads the project. “We’re not just feeding families — we’re strengthening community health and supporting North Carolina farmers.” Find out more about the program here: https://ow.ly/Z5Cj50WNSTc #Agriculture #Agribusiness #Health #FoodSecurity #InvestInRural

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