Tampa, Florida, United States
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Having a strong passion for creating amazing solutions guided me to multiple…

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  • Sword Intelligence

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Publications

  • 4 Reasons Why Flexible Gym Memberships Are the Next Big Thing for Fitness

    GYFT

    Flywheel, Orange Theory Fitness, The Bar Method; these are just some of the hottest fitness classes available to consumers today. We flock to them like cult followers and just can’t seem to get enough. But what happens the day we get a little bored? Or when the bigger, better studio comes along, or our favorite instructor leaves? We are stuck there in a contract paying for unlimited access to one studio when really we want to go join our friends (or the cute instructor) at a different…

    Flywheel, Orange Theory Fitness, The Bar Method; these are just some of the hottest fitness classes available to consumers today. We flock to them like cult followers and just can’t seem to get enough. But what happens the day we get a little bored? Or when the bigger, better studio comes along, or our favorite instructor leaves? We are stuck there in a contract paying for unlimited access to one studio when really we want to go join our friends (or the cute instructor) at a different studio.
    The answer might be flexible gym memberships.

    See publication

  • The Future of Fitness Isn't Exercise

    Home Magazine

    Looking at the trends of being active, and living an active lifestyle, what does it mean to be fit in today's world?

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  • Want Sculpted Calves? Work them these two ways

    Get Your Fit Together

    We are so divided on how important this muscle group is, yet calves can be very important when trained correctly. Learn the exercises and format to achieve success without going overboard.

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  • Seeing Beyond the Surface: The Art of Problem Finding

    MINDBODY Online BOLD Conference

    Do you see a problem, try to solve it immediately, then realize that all you did was solve a symptom of the real problem? This session will review problem solving versus problem finding through the presentation of case studies. Attendees will leave with an action plan to become better problem finders.

  • Constructing the Ultimate Workout (in the modern world)

    Home Magazine

    Everyone struggles to find and stick to fun workout routines. Throughout this article, you will learn practical and simple solutions using modern technology tools to help make physical activity one of the most important habits in your life.

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  • The Rise of Smartphones and the SMARTER Fitness Consumer

    MindBody FitPro Conference

    Now that 56% of Americans have smartphones, every decision we make comes with input from our
    best friend, Siri. Running a great studio and teaching engaging workouts are only half of
    attracting/retaining customers. Learn to leverage the most innovative and simple solutions to be
    the go-to answer when consumers ask “Siri, where is the most popular workout?”

    See publication

  • peerFit Fitness Blogs

    peerFit

    Covered latest fitness trends, new exercise classes, and on-going topics for our public of gym owners, customers and suppliers.

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  • The Evolution of a mHealth Product

    Digital Health Communication Exchange

    What does it really take to develop a mobile health product that meets a consumer need and drives a health behavior? First, its take baby steps, as recenlty explored in the area of mHealth (Stanford). Second, it takes application of the spiral cycle – a software development cycle of constantly identifying, designing, constructing and evaluating developed by Barry Boehm (ACM SIGSOFT Software Engineering Notes, Volume 11, Issue 4, August 1986 ). Both of these iterative, evolutionary processes…

    What does it really take to develop a mobile health product that meets a consumer need and drives a health behavior? First, its take baby steps, as recenlty explored in the area of mHealth (Stanford). Second, it takes application of the spiral cycle – a software development cycle of constantly identifying, designing, constructing and evaluating developed by Barry Boehm (ACM SIGSOFT Software Engineering Notes, Volume 11, Issue 4, August 1986 ). Both of these iterative, evolutionary processes specifically apply to the development of mHealth products today, which require the ability to be nimble, while staying focused, first to market and
    impactful.

    See publication

  • The Best Group Fitness Experiences

    Home Magazine

    In an effort to provide Gainesville an in-depth look at the many amazing fitness classes, a group of peerFit staffers embark on a fitness journey. The team took more than 60 fitness classes in one month to rank the best of the best.

    Other authors
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  • The peerFit Report

    peerFit, Inc.

    An industry-wide analysis of current trends involving technology to increase group fitness attendance and retention.

    Other authors
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Projects

  • Balance180 Gymnastics Crowdfunding Campaign

    After receiving a $50,000 donation, we did an online campaign to help match the funds. During the year, we have grown greatly helping so many children, both those with disabilities and those without. This funding was essential to help the organization continue to help the community.

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