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🗣️ How Maro became an instant "game changer" for Metro.co.uk Metro is one of the UK’s most widely read news brands, with millions engaging daily across its website, app, and syndication partners like Apple News and MSN. But understanding what was really working across all those channels was a complex, almost impossible task... until Maro came along. Audience Growth Director Sofia Victoria Delgado explains how the platform solved a long-standing problem and delivered instant results: 📈 26% uplift in MSN performance (in just one month) ⬇️ 24% reduction in content that wasn't performing 📅 Smarter publishing patterns based on Maro's insights 💬 “It’s been one of the easiest rollouts I’ve done with any tool… Maro brought us that visibility - and it’s been a game changer.” 👉 Read the full story in the comments ⤵️

LEAD 2026 🥇 We're super excited to be a part of the Advertising Association, IPA (Institute of Practitioners in Advertising) and ISBA's LEAD 2026 as a Gold Partner, celebrating 100 Years of the Advertising Association. Get your tickets now 👉 https://buff.ly/QHCcqi7 #LEAD2026

Daily Mail launches The Crime Desk! 🕵️ From the shocking to the intriguing, The Crime Desk is the ultimate hub for the Mail’s vast collection of unrivalled original content — bringing together audio, video and digital storytelling in a bold new sub-brand. Get the full scoop 👉 https://buff.ly/xY3eIB9 #truecrime #podcasts #video #social

📣 Metro is an Official Media Partner for SXSW London 2026! You'll see SXSW London in the paper, online and across Metro's socials leading up to the event, and you'll spot Team Metro.co.uk all around East London during the event as we bring the groundbreaking talks, innovations and speakers to millions of daily readers and followers. Get the latest SXSW news 👉 https://buff.ly/8Ndjj7V #SXSWLondon #Metro #London

Uncovered: explore the secrets of publisher audio and video content strategy 🔎 👂 📹 InPublishing's latest coverage of the recent AOP Association of Online Publishers CRUNCH explores highlights from Mike Wooller's panel session and Chris Buswell and Alex Goldsmith's meteoric Metro video growth. Read more to find out how editorial and commercial thinking power our portfolio together 👉 https://lnkd.in/e86HC6T3

Introducing GoVo ❤️ We're incredibly proud to be on board as a Founder Member of GoVo, the new digital volunteering platform launched by Royal Voluntary Service. Alongside Centrica and ITV, we will use our national reach to support an urgent volunteer drive, as new research reveals charities are anticipating a 3 million volunteer shortfall in the coming year. Read more 👉 https://buff.ly/zeagO8Q

‘They are always in our corner’: Why we support NABS — and why you should too! 💛 As seen in Campaign UK, our CRO, Dominic Williams, spoke out in support of NABS alongside Ogilvy UK's James Murphy and Digital Cinema Media's Karen Stacey. Find out why they feel so strongly about the industry charity 👇 https://buff.ly/Onea5zI