How can you use event tools to measure attendee satisfaction?

1 Pre-event surveys

One way to measure attendee satisfaction is to ask them about their expectations and preferences before the event. This can help you tailor your event content, format, and delivery to match their needs and interests. You can use event tools such as SurveyMonkey, Typeform, or Eventbrite to create and distribute pre-event surveys to your registered attendees. You can also use these tools to segment your audience based on their responses and send them personalized communications and reminders.

2 Live polls and Q&A

Another way to measure attendee satisfaction is to engage them during the event with live polls and Q&A sessions. This can help you gauge their level of interest, understanding, and satisfaction with your event topics, speakers, and activities. You can use event tools such as Slido, Mentimeter, or Kahoot to create and run live polls and Q&A sessions on your event platform or app. You can also use these tools to display the results and feedback in real-time and spark discussions and interactions among your attendees.

3 Post-event surveys

A third way to measure attendee satisfaction is to ask them about their experience and feedback after the event. This can help you evaluate the overall quality, value, and impact of your event on your attendees. You can use event tools such as SurveyMonkey, Typeform, or Eventbrite to create and send post-event surveys to your attendees. You can also use these tools to analyze the data and generate reports and insights on your event performance and outcomes.

4 Event analytics

A fourth way to measure attendee satisfaction is to track and monitor their behavior and actions during and after the event. This can help you understand their level of engagement, participation, and retention with your event content, speakers, and sponsors. You can use event tools such as Google Analytics, HubSpot, or Eventbrite to collect and measure data such as attendance, registration, bounce rate, session duration, clicks, downloads, conversions, and referrals. You can also use these tools to visualize and compare the data and identify trends and patterns.