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Kimberlee Leonard

Contributor

About

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a business owner and insurance agent to her role as a small business writer.

Kimberlee is a career entrepreneur and small business owner. She utilizes her experience as a freelance writer who makes tough concepts easy to digest for readers. As a small business freelance writer, Kimberlee takes on many best of guides to help small business owners shop for the right product for their business. When she isn’t working, Kimberlee enjoys her time living in Hawaii hanging out with her dog and her son.

Expertise

  • Small business
  • Productivity
  • Insurance
  • Financial services

Achievements

  • Over 22 years of experience as a freelance writer
  • Small business owner and operator
  • Featured on major publications for small business, insurance and financial services

Other Publications

Education

University of Colorado at Boulder (B.A.Sc., Psychology)

  • How To Get A Business License In Kansas

    Establishing a business in Kansas with all the required licenses and permits can be a complex endeavor, with specific requirements varying by location, operating structure and trade. Understanding where to look for the information you need to begin the process...
    How To Get A Business License In Kansas

  • How To Get A Business License In Iowa

    Initiating a business in Iowa means navigating a range of startup requirements. Business license and permit requirements can vary depending on what type of business you’re running and where you’re located. It’s not always easy to know how to get...
    How To Get A Business License In Iowa

  • How To Get A Business License In Hawaii

    Getting your business up and running in Hawaii takes more than just a good business idea. A key element new businesses sometimes overlook is getting the correct licenses and permits in place. The exact requirements for a Hawaii business license...
    How To Get A Business License In Hawaii

  • Credit Card Processing Fees: The Ultimate Guide

    Credit card processing fees are an integral part of accepting payments—if you accept debit or credit card payments from customers, you’ll have to pay processing fees, whether you’re a restaurant or retail company, and whether your business operates online, in-person...
    Credit Card Processing Fees: The Ultimate Guide

  • 20 Essential Social Media Metrics

    Does your audience like you or do they like like you? Social media metrics help social media managers and other stakeholders separate the casual viewers from diehard fans and customers. Which social media metrics you track matter, and the answer...
    20 Essential Social Media Metrics

  • Klaviyo Pricing (2025 Guide)

    Klaviyo is a popular email and SMS marketing platform known for its powerful automation and ecommerce integrations. In this guide, we’ll break down Klaviyo pricing in 2025, including the free plan, paid tiers and optional add-ons. You’ll also see how...
    Klaviyo Pricing (2025 Guide)

  • How To Start A Dropshipping Business In 4 Simple Steps

    Dropshipping promises low risk, but the wrong setup can drain your budget before a single sale. Most platforms make it easy to list products. What they don’t explain is how to pick suppliers who actually ship on time or how...
    How To Start A Dropshipping Business In 4 Simple Steps

  • Business Plan Executive Summary Example And Template

    If you need to woo investors, lenders or potential partners to start a business, you’ll need to hook them with a strong business plan. Every business plan opens with an introductory section, called an executive summary, that highlights the most...
    Business Plan Executive Summary Example And Template

  • 30-60-90 Day Plan: Guide + Example

    Your new employee’s paperwork is completed and they’re ready to start working. How do you get the person up to speed as quickly as possible? You need a plan—in this case, a 30-60-90 day plan tailored to the person and...
    30-60-90 Day Plan: Guide + Example

  • 11 Effective Recruitment Strategies

    With low unemployment, rising candidate expectations and competition across industries, business owners and HR professionals need strategies that go beyond posting a job and waiting. You need a recruitment strategy that helps you identify, hire and retain people. This guide...
    11 Effective Recruitment Strategies

  • How To File For Divorce In 2025

    Filing for divorce can be complicated and emotionally draining, but understanding what it entails can take some of the stress out of the process. Here’s what you need to consider, what the law commonly requires and the step-by-step process to...
    How To File For Divorce In 2025

  • Nextiva Vs. RingCentral: Which Is Best For Your Business?

    Unified communications platforms help businesses deal with incoming and outgoing calls, faxes and texts. Robust systems, such as Nextiva and RingCentral, also integrate with other business solutions and allow team messaging and file sharing. While both are popular choices, they...
    Nextiva Vs. RingCentral: Which Is Best For Your Business?

  • Elavon Review (2025): Features, Pricing And More

    Elavon is an international payment processor with services offered in more than 30 countries. It is an affiliate of U.S. Bank and is considered a top-five global payments provider with more than 6.6 billion in annual global transactions. Elavon doesn’t...
    Elavon Review (2025): Features, Pricing And More

  • Best Project Portfolio Management Software

    Project portfolio management (PPM) is a critical aspect of project management that helps companies best determine which resources to devote to which projects. It helps managers prioritize projects among a long list of goals. Portfolio management software aids managers in...
    Best Project Portfolio Management Software

  • How To Get A Business License In West Virginia

    West Virginia is a small state that is home to more than 113,000 small businesses. Starting a business in the state requires following the rules and regulations for business licenses and permits. While every business is required to register with...
    How To Get A Business License In West Virginia

  • How To Get A Business License In Wyoming

    There’s a lot that needs to be done when you start a business in Wyoming. In general, a Wyoming business license isn't required for tax purposes. However, certain industries may require regulatory licenses and permits, and specific professions may have...
    How To Get A Business License In Wyoming

  • 19 Small Business Ideas

    Every day, hardworking individuals choose to step away from their employers and start their own companies. Small businesses launched by everyday entrepreneurs have added over 12.9 million jobs to the United States. economy in the last 25 years. If you’re...
    19 Small Business Ideas

  • How To Start An LLC In Florida (Guide)

    Do you plan to set up a limited liability company (LLC) in the Sunshine State but don’t know where to begin? That's understandable as the nuances of LLCs can be confusing enough, let alone the state-specific rules. Luckily, if you...
    How To Start An LLC In Florida (Guide)

  • Best Medical Billing Software

    Medical billing software helps doctors and medical offices automate the healthcare billing process. Finding the right computer application to serve your needs will improve your office’s reimbursement rates, optimize revenues and build a sustainable medical practice. Choosing the best medical...
    Best Medical Billing Software

  • LegalZoom Vs. ZenBusiness (Comparison)

    An online legal filing service can make establishing a new business easy. For a small fee, you can form a new limited liability company (LLC), corporation or other business entity without having to complete and file all of the forms...
    LegalZoom Vs. ZenBusiness (Comparison)

  • Top Zendesk Alternatives

    Zendesk is an artificial intelligence (AI)-powered customer relationship management program. It helps provide quality customer service to your customers in a timely fashion, aiding your service agents in time and troubleshooting. Zendesk ranks fourth in Forbes Advisor’s internal ranking behind...
    Top Zendesk Alternatives

  • Ooma Office Vs. Google Voice (Comparison)

    There’s a lot to consider when comparing voice-over-internet-protocol (VoIP) providers because each software offers a distinct combination of features, channels and pricing. Ooma Office and Google Voice are two of today’s most popular VoIP phone systems, so we tried and...
    Ooma Office Vs. Google Voice (Comparison)

  • Mailchimp Pricing Guide

    Mailchimp is an online marketing platform that allows business owners to manage communication with their target audience. It uses well-designed email campaigns and walks business owners through generating enticing content. There are four marketing plans that business owners can choose...
    Mailchimp Pricing Guide

  • Best Recurring Payment Services

    Many businesses rely on subscriptions and recurring payments to generate revenue regularly, from fitness centers to video streaming platforms and meal kit services. Those that use a subscription or membership model use recurring payment services to run smoothly and easily....
    Best Recurring Payment Services

  • Small Business Bookkeeping (Guide)

    Bookkeeping is the process of tracking income and expenses in your business. It lets you know how you’re doing with cash flow and how your business is doing overall. Staying on top of your bookkeeping is important so that you...
    Small Business Bookkeeping (Guide)

  • RingCentral Vs. Grasshopper: Which One Is Best For You?

    One of the earmarks of a professional business is a professional telephone communications system. RingCentral and Grasshopper are different types of phone systems that accomplish different solutions for business owners. Your needs and budget determine which of the two systems...
    RingCentral Vs. Grasshopper: Which One Is Best For You?

  • Dialpad Vs. RingCentral: Which One Is Best For You?

    Dialpad and RingCentral are both comprehensive voice-over-internet-protocol (VoIP) service providers designed to help businesses address their communications needs. Choosing the right option for your business will depend on exactly what you need to accomplish, as both are better in slightly...
    Dialpad Vs. RingCentral: Which One Is Best For You?

  • ClickFunnels Vs. Shopify Comparison

    Establishing a new online store can be an exciting new venture. However, there are a lot of options when it comes to the components of that store. Both ClickFunnels and Shopify are popular options that can be used. In this...
    ClickFunnels Vs. Shopify Comparison

  • Best Lattice Alternatives

    Performance management systems are designed to help human resources (HR) teams and managers track the performance of employees. Good software in this space tracks things in specifically measurable ways so that reviews are objective, fair and thorough. Lattice is a...
    Best Lattice Alternatives

  • What Is 3PL? Third-Party Logistics Explained

    Getting goods to their endpoint is an essential job function. In today’s global market, many e-commerce business brands rely on a third party to take care of the logistics to eliminate the need to do this in-house. They rely on...
    What Is 3PL? Third-Party Logistics Explained

About

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a business owner and insurance agent to her role as a small business writer.