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Boys are growing up in a world where social media, gaming, and influencers shape how they see themselves and others. From body image pressures to finding community online, digital life is a source of both connections and challenges.

Our new research uncovers the important data and points toward solutions to help parents and communities find healthy ways to support developing boys.

Looking for research and resources for girls? Explore here

What our new research says...

• 94% of boys are online daily through social media or gaming, and 73% are regularly being exposed to content with messages and stereotypes about what it means to "be a man."

• Two in three boys aren't looking for this content—algorithms are driving their exposure to content and influencers who may not always have their best interests in mind.

• Boys with strong real-world relationships show better self-esteem and are less lonely. 

So what can parents and communities do to help raise and support healthy boys?

Let's talk! Easy conversation starters for parents to build healthier relationships with their boys, learn more about who they are, the pressures they face, and how to best support them, along with spotting warning signs. Adapted from our Parents' Ultimate Guide series of resources, part of our membership program.

Talk about online experiences, mental health, friends, body image, influencers, algorithms, and more.

Let's watch and read! The best movies, TV shows, and books featuring role models and authentic representations of boys and men.

Each list and title has tips on talking with your kids about key moments and themes to help bring the conversation from the pages and screen into real life.

Let's connect! We've carefully selected this list of free or affordable groups and organizations that foster healthy, supportive environments for kids and teens through interest-related activities, academic and character-building programs, peer connection, and community celebration—all delivered in inclusive and accessible ways.

Let's prepare! Created from our award-winning Digital Literacy & Well-Being Curriculum, these activities for teachers, group organizers, and parents help equip kids with the digital knowledge they need to thrive in an online world.

Topics include digital literacy, mental health and well-being, understanding algorithms and influencers, AI, and more.

Coming soon: Free Parent webinar

Experts and practitioners will explore boys' digital worlds, the need for awareness around problematic digital masculinity messages, and how honest conversations and authentic connection (online and IRL) can be the antidote. Together, we'll learn better ways to give the boys and young men in our lives the support they want and need.

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