Barbara Peng

Barbara Peng is CEO of Business Insider, the popular and influential global news organization that focuses on business, technology, and innovation. Since becoming President of Business Insider in 2021, Peng has built a strong senior executive team and refined the brand’s strategy to refocus on the company’s ambitious, optimistic, and curious core audience.

Peng was previously President of Insider Intelligence, Insider Inc.'s research company, where she led the company’s merger with eMarketer, the renowned provider of digital intelligence and forecasts. She serves on the boards of Insider, Inc. and eMarketer. Peng graduated from MIT and lives in New York City.