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The February Box is Here: $155+ Worth of Beauty for ~~$29.99~~ $19.99JOIN NOW!

Looking for Luxury Makeup? Head to a Chanel Beauty Boutique

COUNTER SERVICE

Looking for Luxury Makeup? Head to a Chanel Beauty Boutique

The Secret to Chappell Roan's Nipple Covers Was Gum Wrappers and Power Mesh

NIP TIP

The Secret to Chappell Roan's Nipple Covers Was Gum Wrappers and Power Mesh

Romanticize Your Routine With the Products in the February Allure Beauty Box

Allure Beauty Box

Romanticize Your Routine With the Products in the February Allure Beauty Box

Our Beauty Edit

Take a (virtual) look inside our beauty bags.

In the News

Gabrielle Union Is Back In Her Bob Era

A CUT ABOVE

Martha Stewart's Brigitte Bardot Updo Is Her Sexiest Look Ever

Foxy Lady

Margot Robbie Paired the Fanciest Dress With the Most Casual Glam

CATCH A WAVE

The Latest

I Never Thought I’d Be Wearing a Toupee at 46, But Here We Are

ON TOP

I Never Thought I’d Be Wearing a Toupee at 46, But Here We Are

Chappell Roan's Nipple Ring Dress and the Absurdity of Instagram's Nudity Censorship

Opinion

Chappell Roan's Nipple Ring Dress and the Absurdity of Instagram's Nudity Censorship

This Is Your Exclusive First Look at the Hair and Makeup in the “Wuthering Heights” Movie

THE SCENARIO

This Is Your Exclusive First Look at the Hair and Makeup in the “Wuthering Heights” Movie

The Allure Editors’ Guide to Wedding Hair, Makeup, And Everything In Between

A LOOK OF LOVE

The Allure Editors’ Guide to Wedding Hair, Makeup, And Everything In Between

The French Manicures of 2026 Are Extra-Celestial

Nails

The French Manicures of 2026 Are Extra-Celestial

Pat McGrath Labs Doesn't Owe You Affordability

OPINION

Pat McGrath Labs Doesn't Owe You Affordability

The Melanin Edit

The Top Natural Hair Trends of 2026 Prioritize Low Tension

Hair

The Top Natural Hair Trends of 2026 Prioritize Low Tension

The Curl Pattern Chart Is Long Overdue for an Upgrade

Hair

The Curl Pattern Chart Is Long Overdue for an Upgrade

12 Natural Bridal Hairstyles That Will Elevate Your Wedding Day Look

Hair

12 Natural Bridal Hairstyles That Will Elevate Your Wedding Day Look

This Is How the Woman With the World's Largest Afro Retains Her Length

Hair

This Is How the Woman With the World's Largest Afro Retains Her Length

5 Black Dermatologists on How They Handle Their Eczema

Eczema & Psoriasis

5 Black Dermatologists on How They Handle Their Eczema

How One Woman Turned Her Battle With Eczema Into a Lifeline for Others

The Melanin Edit

How One Woman Turned Her Battle With Eczema Into a Lifeline for Others

Products We Love

9 Best Sunscreens for Dry Skin That Leave an Undeniable Glow

DEW IT BETTER

9 Best Sunscreens for Dry Skin That Leave an Undeniable Glow

10 Best Eye Shadows for Mature Skin That Won’t Settle Into Fine Lines

EASY ON THE EYES

10 Best Eye Shadows for Mature Skin That Won’t Settle Into Fine Lines

9 Best BB Creams for a Natural, Skin-Like Finish

HEY BB

9 Best BB Creams for a Natural, Skin-Like Finish

K-Beauty Continues to Sweep Allure’s Best of Beauty Awards&-Here’s Why

BEST OF THE BEST

K-Beauty Continues to Sweep Allure’s Best of Beauty Awards—Here’s Why

8 Best Serums for Aging Skin That Help Bring Back Bounce

GLOW WITH THE FLOW

8 Best Serums for Aging Skin That Help Bring Back Bounce

9 Best Hyaluronic Acid Serums That Deliver All-Day Hydration

DRINK UP

9 Best Hyaluronic Acid Serums That Deliver All-Day Hydration

Watch This

Celebrities on beauty.

Stray Kids Spill Secrets After Sipping the Truth Serum

Love Island's Olandria Carthen's 10-Minute Routine for a Bright, Blushy Look

Long Reads

The Risks of Lip Lifts That You Don’t See on Instagram

WANT A LIFT?

The Risks of Lip Lifts That You Don’t See on Instagram

Are You Ready for Katseye’s Next Move?

INTERVIEW

Are You Ready for Katseye’s Next Move?

How Ozempic and Diet Culture Fueled the Foodification of Beauty

SWEET SPOT

How Ozempic and Diet Culture Fueled the Foodification of Beauty

The Algorithm Convinced Me I Wasn’t Beautiful&-Then I Paid an Artist $800 to Paint Me

BEAUTY OFFLINE

The Algorithm Convinced Me I Wasn’t Beautiful—Then I Paid an Artist $800 to Paint Me

Is the Backlash to Facial Conformity Finally Upon Us?

OPINION

Is the Backlash to Facial Conformity Finally Upon Us?

We’ve Reached Peak LED Mask

INVESTIGATION

We’ve Reached Peak LED Mask

Latest Trends & Celebrity News

Looks you need to see.

Short Order
Demi Lovato's Outline Manicure Is the Coolest Inspo for Short Nails
MIX IT UP
Hailey Bieber Mixed 4 Nail Polishes Just to Match Her Grammys Manicure to Her Lipstick
Red Carpet Beauty
The Best Beauty Looks at the 2026 Grammys
Nails
Deer Print Nails Are the Cozy Manicure Taking Over This Winter
HAIR TODAY, GONE TOMORROW
Chappell Roan Got the Most Millennial-Coded Bob of All Time
HAVING A BOW-MENT
Margot Robbie's Random Hair Ribbons Bring the Whimsy
Gem State
Chappell Roan's Jewel-Encrusted Cat-Eye Nails Are a Gothic Glam Dream