The Latest
Amazon’s Rufus Is Just the Beginning of AI Shopping
The future of AI shopping is likely to follow one of three paths, each with very different implications for retailers.
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Indie Agency Glow Dips Its Toe In Software Sales With Creator Vetting Tool
The AI-powered platform is part of a broader trend of agencies exploring SaaS revenue streams
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Media Executives Share Their Predictions for 2026
From LLM discovery to human-first storytelling, the new year will reward trust, differentiation, and deeper audience relationships.
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2025: The Year AI, Mega-Mergers, and Mad Money Shook Media and Advertising
An AI feeding frenzy paired with lower interest rates supercharged mergers in tech, media, and advertising. From Omnicom to Warner Bros. Discovery, these are the key M&A deals of 2025.
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IAS Moves Beyond Verification With New AI Agent for Ad Campaign Optimizations
IAS' new AI agent analyzes live campaign data and can automatically apply brand safety and context controls inside marketers' preferred DSPs.
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The 6 AI Trends That Will Dominate 2026
From agent-to-agent media buying to the erosion of social discovery, here’s what the industry says will actually matter next year.
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The 7 Media Trends That Defined 2025
Media executives say AI, search volatility, and creator maturation, among other trends, have reshaped the business.
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Disney Invests $1B in OpenAI, Will Bring Its Characters to Sora
The deal marks a turning point in Hollywood's relationship with the AI company
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These Are The Skills Agencies Say Will Define 2026
As AI adoption grows, the most human skills will help talent stand out
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ADWEEK Agencies Advantage: Upskilling Is Imperative As Industry Sheds Thousands of Jobs
November's upheaval leaves agencies on shaky ground to close out the year, giving talent an urgent mandate to skill-up
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Inside Time Magazine’s AI Overhaul
The publisher, in partnership with Code and Theory, is revamping its web presence and reaping the benefits.
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PubMatic Strikes Deal With Startup Kontext to Inject Ads Into AI Chatbots Via Programmatic Auctions
The integration enables advertisers to buy ads across a range of AI interfaces through PubMatic or their DSP of choice.
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Code and Theory Rode Disruption to Success as ADWEEK’s 2025 Innovation Agency of the Year
Code and Theory blends creativity with technology to bring clients into the future.
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EXCLUSIVE: Google Tells Advertisers It’ll Bring Ads to Gemini in 2026
The discussions mark the first time advertisers have heard directly from Google about monetizing its Gemini AI chatbot
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Smart Cart: Inside Amazon’s AI-Powered Reinvention of Shopping, From Rufus to Conversational Commerce
How the company builds technology that feels intuitive and deeply human.
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