{{{contextualGreeting}}} We're at Brandweek in Atlanta this week – hope to see you there. Plus, check out the new holiday ad from Gap.
BACKSEAT DRIVERS | Ashan Khan, Head of Global Agency Partnerships, Uber Advertising
Ashan Khan opens up on building equity, creating access, and reimagining how brands move with people as we head to ADWEEK House.
- BACKSEAT DRIVERS | Shaina Zafar, Executive, Next Gen @ UTA Marketing
- BACKSEAT DRIVERS | Alex Morgan, Professional Athlete, Entrepreneur
- ADPEAK | AI’s Big Emotional Ad Makeover
- ADSPEAK | In Brands We Trust: Gen Z vs. Millennials
- MARKETING VANGUARD | From Brooks Brothers to JCPenney, Marisa Thalberg Is Transforming Heritage Retail Brands
EXCLUSIVE: Publicis Named Media AOR for Unilever’s Ice Cream Spin-Off
BY Rebecca Stewart
The Magnum Ice Cream Co. will start trading next month.
READ FULL STORY >Omnicom Responds To Rumors That It Will Sunset DDB
BY Audrey Kemp
Coolr Names U.S. President to Lead Stateside Expansion
BY Audrey Kemp
ADWEEK’s 2025 Agency of the Year Shortlist Revealed
BY Adweek Staff
EXCLUSIVE: Publicis Named Media AOR for Unilever’s Ice Cream Spin-Off
Let Compound Creativity Work Its Advertising Magic During the Holidays
BY Mark Ritson
Why Amazon is smart to re-gift 'Joy Ride' two years after its debut.
READ FULL STORY >Let Compound Creativity Work Its Advertising Magic During the Holidays
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BY Kathryn Lundstrom
From Amazon's Rufus to ChatGPT.
READ FULL STORY >Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
Liquid Death’s Benoit Vatere on Creative Risk and Retail Collaboration
BY Sarah Hofstetter
How Retail Media Networks Must Adapt to Compete in the Era of ChatGPT
BY Kathryn Lundstrom
Yahoo Just Inked 4 Deals That Show Where Commerce Media Is Headed
BY Lauren Johnson
Here’s How Much Generative AI Is Actually Driving Ecommerce Traffic
BY Lauren Johnson
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
BY Trishla Ostwal
Despite backlash to its AI holiday ad last year, Coca-Cola is leaning even further into generative technology, its AI chief told audiences at Brandweek.
READ FULL STORY >10 Halloween Ads That are Scary Good
BY Brittaney Kiefer
E.l.f. Beauty Wants to Prove Caring Can Be a Power Move
BY Matt Barker
Bryan Cranston Gets Wicked as ‘Cranpus’ in Ocean Spray’s Big Holiday Push
BY Brittaney Kiefer
Xbox Invites Players to See the World as One Big Console
BY Matt Barker
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BY Kathryn Lundstrom
From Amazon's Rufus to ChatGPT.
READ FULL STORY >Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
Liquid Death’s Benoit Vatere on Creative Risk and Retail Collaboration
BY Sarah Hofstetter
PayPal’s ChatGPT Integration Deepens OpenAI’s Agentic Commerce Push
BY Kendra Barnett
How Retail Media Networks Must Adapt to Compete in the Era of ChatGPT
BY Kathryn Lundstrom
Yahoo Just Inked 4 Deals That Show Where Commerce Media Is Headed
BY Lauren Johnson
Here’s How Much Generative AI Is Actually Driving Ecommerce Traffic
BY Lauren Johnson
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
Generation AI Author Matt Britton on the Future of Parenting and Jobs
BY Matt Britton
The Speed of Culture host on how the world is changing.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Meta Shares Fall as Costs for AI Concern Investors
BY Trishla Ostwal
Introducing AI, Tech & Money
BY Ryan Joe
Call for Nominations: ADWEEK AI Power List 2026
BY Adweek Staff
Generation AI Author Matt Britton on the Future of Parenting and Jobs
Streaming Ratings, Week of Sept. 29: Netflix’s Monster Debuts in First
BY Mark Mwachiro
Two titles had over a billion viewing minutes, both belonging to Netflix.
READ FULL STORY >Fox’s Tubi Reaches Profitability for First Time
BY Mark Mwachiro
AB InBev Set to Kick Off UEFA Champions League Sponsorship
BY Bill Bradley
Streaming Ratings, Week of Sept. 29: Netflix’s Monster Debuts in First
BRANDWEEK: Eli Lilly Is Rethinking What ‘Healthy Marketing’ Looks Like
BY Mark Stenberg
At Brandweek 2025, executives and health influencers said building trust means meeting consumers in cultural moments—not just in healthcare silos.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Could the Next Hit Podcaster Be… Your CFO?
BY Mark Stenberg
NFTs and Labubus Prove the Hype Has Become the Product
BY Robert Klara
BRANDWEEK: Eli Lilly Is Rethinking What ‘Healthy Marketing’ Looks Like
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
BY Trishla Ostwal
Despite backlash to its AI holiday ad last year, Coca-Cola is leaning even further into generative technology, its AI chief told audiences at Brandweek.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
The Trade Desk Swipes at Walled Gardens in New Brand Campaign
BY Kendra Barnett
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
BACKSEAT DRIVERS | Ashan Khan, Head of Global Agency Partnerships, Uber Advertising
Ashan Khan opens up on building equity, creating access, and reimagining how brands move with people as we head to ADWEEK House.
- BACKSEAT DRIVERS | Shaina Zafar, Executive, Next Gen @ UTA Marketing
- BACKSEAT DRIVERS | Alex Morgan, Professional Athlete, Entrepreneur
- ADPEAK | AI’s Big Emotional Ad Makeover
- ADSPEAK | In Brands We Trust: Gen Z vs. Millennials
- MARKETING VANGUARD | From Brooks Brothers to JCPenney, Marisa Thalberg Is Transforming Heritage Retail Brands
EXCLUSIVE: Publicis Named Media AOR for Unilever’s Ice Cream Spin-Off
BY Rebecca Stewart
The Magnum Ice Cream Co. will start trading next month.
READ FULL STORY >Omnicom Responds To Rumors That It Will Sunset DDB
BY Audrey Kemp
Coolr Names U.S. President to Lead Stateside Expansion
BY Audrey Kemp
ADWEEK’s 2025 Agency of the Year Shortlist Revealed
BY Adweek Staff
EXCLUSIVE: Publicis Named Media AOR for Unilever’s Ice Cream Spin-Off
Let Compound Creativity Work Its Advertising Magic During the Holidays
BY Mark Ritson
Why Amazon is smart to re-gift 'Joy Ride' two years after its debut.
READ FULL STORY >Let Compound Creativity Work Its Advertising Magic During the Holidays
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BY Kathryn Lundstrom
From Amazon's Rufus to ChatGPT.
READ FULL STORY >Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
Liquid Death’s Benoit Vatere on Creative Risk and Retail Collaboration
BY Sarah Hofstetter
How Retail Media Networks Must Adapt to Compete in the Era of ChatGPT
BY Kathryn Lundstrom
Yahoo Just Inked 4 Deals That Show Where Commerce Media Is Headed
BY Lauren Johnson
Here’s How Much Generative AI Is Actually Driving Ecommerce Traffic
BY Lauren Johnson
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
BY Trishla Ostwal
Despite backlash to its AI holiday ad last year, Coca-Cola is leaning even further into generative technology, its AI chief told audiences at Brandweek.
READ FULL STORY >10 Halloween Ads That are Scary Good
BY Brittaney Kiefer
E.l.f. Beauty Wants to Prove Caring Can Be a Power Move
BY Matt Barker
Bryan Cranston Gets Wicked as ‘Cranpus’ in Ocean Spray’s Big Holiday Push
BY Brittaney Kiefer
Xbox Invites Players to See the World as One Big Console
BY Matt Barker
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
BY Kathryn Lundstrom
From Amazon's Rufus to ChatGPT.
READ FULL STORY >Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
Liquid Death’s Benoit Vatere on Creative Risk and Retail Collaboration
BY Sarah Hofstetter
PayPal’s ChatGPT Integration Deepens OpenAI’s Agentic Commerce Push
BY Kendra Barnett
How Retail Media Networks Must Adapt to Compete in the Era of ChatGPT
BY Kathryn Lundstrom
Yahoo Just Inked 4 Deals That Show Where Commerce Media Is Headed
BY Lauren Johnson
Here’s How Much Generative AI Is Actually Driving Ecommerce Traffic
BY Lauren Johnson
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
Generation AI Author Matt Britton on the Future of Parenting and Jobs
BY Matt Britton
The Speed of Culture host on how the world is changing.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Meta Shares Fall as Costs for AI Concern Investors
BY Trishla Ostwal
Introducing AI, Tech & Money
BY Ryan Joe
Call for Nominations: ADWEEK AI Power List 2026
BY Adweek Staff
Generation AI Author Matt Britton on the Future of Parenting and Jobs
Streaming Ratings, Week of Sept. 29: Netflix’s Monster Debuts in First
BY Mark Mwachiro
Two titles had over a billion viewing minutes, both belonging to Netflix.
READ FULL STORY >Fox’s Tubi Reaches Profitability for First Time
BY Mark Mwachiro
AB InBev Set to Kick Off UEFA Champions League Sponsorship
BY Bill Bradley
Streaming Ratings, Week of Sept. 29: Netflix’s Monster Debuts in First
BRANDWEEK: Eli Lilly Is Rethinking What ‘Healthy Marketing’ Looks Like
BY Mark Stenberg
At Brandweek 2025, executives and health influencers said building trust means meeting consumers in cultural moments—not just in healthcare silos.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Could the Next Hit Podcaster Be… Your CFO?
BY Mark Stenberg
NFTs and Labubus Prove the Hype Has Become the Product
BY Robert Klara
BRANDWEEK: Eli Lilly Is Rethinking What ‘Healthy Marketing’ Looks Like
BRANDWEEK: Coca-Cola’s AI Chief Dishes on Why the Brand Went Ahead With Another AI Holiday Ad
BY Trishla Ostwal
Despite backlash to its AI holiday ad last year, Coca-Cola is leaning even further into generative technology, its AI chief told audiences at Brandweek.
READ FULL STORY >City Cast Recalibrates, Adding Social Video and New Markets
BY Mark Stenberg
Amazon Ads Business Jumps 24% From Prior Year to $17.7 Billion
BY Kathryn Lundstrom
The Trade Desk Swipes at Walled Gardens in New Brand Campaign
BY Kendra Barnett


































