Manage your entire e-merchandising strategy
with one platform
One system to control product visibility, ranking, and prioritization safely and at scale.
Unified Data and Personalization
Every click, search, and purchase instantly shapes recommendations and search results – delivering a truly tailored experience at every touchpoint.
Unified Merchandising Across Channels
Promote products and campaigns everywhere, effortlessly. Merchandising rules sync across recommendations and search for consistent, sitewide impact.
Real-Time Adaptation
Stay ahead of trends and inventory changes. Our platform updates recommendations and search rankings in real time to keep offers fresh and compelling.
One Platform for Every Insight
Test, optimize, and analyze – all in one place. Unified reporting gives you a clear view of what’s working across recommendations, merchandising, and search.
Your product catalog, your rules
Full autonomy
No waiting on devs, no silos. Just freedom to launch, test, and optimize on your terms.
Fast implementation
Use any product feed – no new data collection, no new tagging, and no discrepancies.
One platform for total alignment
Respect every team’s needs and power your e-merchandising strategy across all channels from one place.
Uplift sales from search to checkout
Semantic AI that understands intent
Deliver relevant results even with misspellings, natural language, or catalog mismatches. No need for an endless synonym list.
Full control for merchandisers
Low-code widget deployment and intuitive merchandising rules let business teams boost/bury products, spotlight campaigns, and adjust rankings in real time – without waiting on developers.
One unified discovery platform
Use the same rules, data, and interface across Search, Recommendations, and Merchandising for consistent campaigns, simpler implementation, and a single source of truth.
Video
One platform for your entire strategy
The best recos are driven by the best experimentation.
Understand which widget placement on the page and in the journey resonate best with data-driven results. Those findings feed our recommendations engine to get you even closer to your customer.
Use Cases
Highlight top performers
Bestselling Products
Guide undecided buyers automatically. Best sellers in each category reassure your shoppers they’re making a solid choice.
Frequently Bought Together
Boost basket size naturally. When a shopper adds an item to their cart, suggest perfectly paired products that feel helpful, not pushy.
Trending Products
Keep pace with shifting preferences. Our algorithm automatically identifies and surfaces products with fast sales growth, so you make the most out of fleeting trend windows.
Boost and Bury Products
Promote key products, categories, or search results to the top – maximizing visibility where it matters. Easily push less relevant items lower, keeping your priorities front and center.
Similar Products
Suggest items that match shoppers last search, purchase, or view. It’s like a personalized catalog page without the manual work.
Key Features
Designed for e-commerce teams
Promote products
Push products or categories across the site or to specific widgets.
Exclude products
Exclude specific products, products already purchased, or products already in the cart.
Edit rules
Add, edit, prioritize or delete rules in an intuitive back-end.
Combine data feeds
Leverage all your data, including online, offline, inventory, CRM, purchase, traffic source, etc.
Email Recommendations
Drive more CTR and conversions through email recommendations that generate at open.
Widgets
Add widget placeholders throughout the customer journey.
Advanced analytics
Deep-dive into search term, click, and revenue performance.
Easy integration
We adapt to your needs. Integrate our API for front-end control or let us handle the entire process with our JavaScript code.
High-level recommendation logic
Build a recommendations strategy across several tenants.
Semantic Site Search
Deliver relevant results even with misspellings, natural language, or catalog mismatches – without endless synonym lists.
Why choose AB Tasty as your preferred e-merchandising solution?
Market Leaders
As a Forrester Wave leader and with first-rate G2 peer reviews, over 1000 brands trust us to help their marketing and product teams optimize and innovate.
Pragmatic Support
Loved for our friendly and local support, as an AB Tasty customer you’ll gain invaluable insights from our global digital strategy experts to help you scale faster.
Privacy & Security
The protection of personal data is important to AB Tasty. We are GDPR and CCPA compliant, and support cookieless options.
Performance Focused
We understand that website performance is vital. AB Tasty provides multiple features to optimize performance and a flicker-free experimentation & innovation solution.
Case Studies
FAQ
Frequently Asked Questions
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How does AB Tasty compare to other solutions on the market?
AB Tasty is unique in offering a unified platform for experimentation, personalization, recommendations, and feature management. This means you can test, optimize, and personalize every aspect of your digital experience – without juggling multiple vendors or tools.
What makes AB Tasty different from other recommendation and search solutions?
AB Tasty stands out by combining advanced AI-powered recommendations, personalized search, and robust merchandising tools in a single, unified platform. Unlike other solutions, AB Tasty enables seamless experimentation, personalization, and feature management – helping you optimize every step of the customer journey.
Why should I choose AB Tasty for product recommendations and e-merchandising?
AB Tasty’s recommendation engine leverages real-time behavioral data and AI to deliver highly relevant suggestions, increasing conversions and average order value. Our e-merchandising tools let you control product placement, run A/B tests, and personalize experiences – all without heavy involvement from your tech team.
What types of recommendations does AB Tasty support?
AB Tasty provides a wide range of recommendation types, including “Frequently Bought Together,” “Recommended for You,” “Trending Products,” and custom logic tailored to your business goals.
What support does AB Tasty offer to new customers?
We provide dedicated onboarding, training, and ongoing support to ensure you get the most out of AB Tasty from day one.
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