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Home » Publications » U.S. newspapers and newswires » California newspapers » Daily News (Los Angeles, CA) » Oct - Dec 1995 » December 25, 1995 »
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    MLA

    Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). McClatchy-Tribune Information Services. 1995. HighBeam Research. 8 Oct. 2016 <https://www.highbeam.com>.

    Chicago

    Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). 1995. HighBeam Research. (October 8, 2016). https://www.highbeam.com/doc/1P2-25031228.html

    APA

    Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). McClatchy-Tribune Information Services. 1995. Retrieved October 08, 2016 from HighBeam Research: https://www.highbeam.com/doc/1P2-25031228.html

    Please use HighBeam citations as a starting point only. Not all required citation information is available for every article, and citation requirements change over time.

TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER

Daily News (Los Angeles, CA)
Daily News (Los Angeles, CA)

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December 25, 1995 | Yardena Arar Daily News Staff Writer | Copyright
Copyright McClatchy-Tribune Information Services. Provided by ProQuest LLC. All inquiries regarding rights or concerns about this content should be directed to Customer Service.
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    <a href="https://www.highbeam.com/doc/1P2-25031228.html" title="TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER | HighBeam Research">TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER</a>

The shrink wrap's off, the PC's on. You've loaded up the hot new multimedia title that Santa left under the tree and you're ready to let the games begin.

But your computer has other ideas. Plagued by everything from lousy graphics, patchy sound and jerky video to full system failure, that state-of-the-art game is turning Christmas Day into a high-tech nightmare - all the worse if it's for the kids.

By now it's no big secret that poor performance, or none at all, is the multimedia industry's Achilles' heel - and a leading factor in astronomically high return rates for CD-ROMs.

"The industry average is 20 percent, and for some titles it's as high as 30 percent," said Ken Christie, marketing vice president for the International Multimedia Association, a trade organization based in Annapolis, Md. …


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