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Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). McClatchy-Tribune Information Services. 1995. HighBeam Research. 8 Oct. 2016 <https://www.highbeam.com>.
Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). 1995. HighBeam Research. (October 8, 2016). https://www.highbeam.com/doc/1P2-25031228.html
Yardena Arar Daily News Staff Writer. "TROUBLE WITH A CAPITAL `C' DON'T LET CD-ROM GIFTS SPELL DISASTER." Daily News (Los Angeles, CA). McClatchy-Tribune Information Services. 1995. Retrieved October 08, 2016 from HighBeam Research: https://www.highbeam.com/doc/1P2-25031228.html
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The shrink wrap's off, the PC's on. You've loaded up the hot new multimedia title that Santa left under the tree and you're ready to let the games begin.
But your computer has other ideas. Plagued by everything from lousy graphics, patchy sound and jerky video to full system failure, that state-of-the-art game is turning Christmas Day into a high-tech nightmare - all the worse if it's for the kids.
By now it's no big secret that poor performance, or none at all, is the multimedia industry's Achilles' heel - and a leading factor in astronomically high return rates for CD-ROMs.
"The industry average is 20 percent, and for some titles it's as high as 30 percent," said Ken Christie, marketing vice president for the International Multimedia Association, a trade organization based in Annapolis, Md. …
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