Francisco Ramos, VP of Spanish-language Originals for Netflix in Latin America, headlined a Ventana Sur chat on Wednesday, joined virtually by Latin American industry journalist Nicolás Smirnoff, managing partner of Editorial Prensario and director of Prensario International and Prensario TI Latin America. Titled Netflix, between the Pandemic and the New OTT Ecosystem, the talk focused on how the global SVOD platform is addressing several factors to continue its growth during and post-pandemic in an atmosphere of increasing competition as the...
Netflix
Francisco
Ramos
VP, Latin American Content
A native of Mexico, Ramos is responsible for all of Netflix’s original series, films and licensed content for the Latin American region. Ramos’ unit took a big swing in 2024 in adapting the beloved Gabriel Garcia Marquez novel “One Hundred Years of Solitude” as a limited series. Since joining Netflix in 2017, he has worked on titles including “Elite,” “La Casa de las Flores,” “El Reino” and “¡Que viva México!” Ramos started his career in Spain, working for media company Grupo Zeta and at Antena 3 Television, where he was head of acquisitions and programming. He subsequently joined Aurum Producciones, the Spanish distributor for films from the likes of New Line, Morgan Creek, Spyglass and Miramax. Ramos then became an independent producer, going on to produce projects for Grupo Zeta’s audiovisual arm.