Vegan and Plant Based

Vegan and Plant-based Market Research

Mintel’s Vegan and Plant-based market research combines the latest market intelligence, industry insights and expert recommendations to help you anticipate what’s next in the Vegan and Plant-based industry.

Our reports can help you:

Understand your market
Identify growth opportunities
Recognise future trends

Related to: 'Vegan and Plant-based'

Related to: 'Vegan and Plant-based'

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    A Year of Innovation in Meat Substitutes 2025

    Innovation in meat substitutes is primarily driven by consumer demand for high protein content, convenience, versatility and enhanced sensory appeal. Neha Srivastava, Senior Patent Analyst - Food & Drink..."

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    UK Dairy Alternatives Market Report 2025

    The UK dairy alternatives category returned to value growth in 2025, with sales up 3.6% to £692 million. Volumes stagnated in most categories, with value growth fuelled by..."

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    UK Dairy Alternatives – Market Dynamics 2025

    Value growth returned in 2025. Inflation will be the main driver of rising sales. Building confidence in how to use dairy alternatives is crucial to unlock growth. Sam Fryers,..."

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    Germany Meat Substitutes Market Report 2025

    German meat substitute consumption has plateaued, driven by slowing innovation and shifting health priorities. Interest in reducing meat consumption has also stagnated from 2024, indicating brands' focus must..."

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    Germany Meat Substitutes – Market Dynamics 2025

    In a stagnating category, focus on convenience with easy meat replacements for global cuisines (such as pre-seasoned, air fryer-compatible varieties) or plant-forward options to help users effortlessly meet..."

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    UK Meat Substitutes Market Report 2025

    A damning indictment for the category is crystal clear in that two in five users think that replacing meat with a substitute always takes away from the enjoyment..."

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    UK Meat Substitutes – Market Dynamics 2025

    2025 saw the market's decline continue. Building confidence in their nutritional proposition and eating experience is critical to unlock emerging opportunities. Amy Bishop, Analyst UK Food & Drink Reports ..."

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    US Dairy Alternatives Market Report 2025

    The adoption of flexitarian eating habits has led to increased usage of many segments of dairy alternatives. Overall dairy alternative usage increased to 56% of US consumers who..."

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    US Plant-based Proteins Market Report 2025

    The US market for plant-based proteins continues to recalibrate after its pandemic-era peak, with 2025 retail sales estimated at $1.172 billion. While the category faces ongoing declines, it..."

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    Patent Insights: Innovation in Protein Alternatives

    Recent patents highlight advances in alternative proteins, focusing on biotech-driven production, enhanced sensory qualities, and use of upcycled byproducts. Neha Srivastava, Senior Patent Analyst - Food & Drink and..."

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    Canada Protein and Protein Alternatives Market Report 2025

    Protein is a cornerstone of nutrition, essential for muscle growth, immunity and overall health. However, the way consumers perceive and source their protein varies. For Canadians, the choice..."

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    The Future of Butter, Dairy and Plant-Based Spreads 2025

    Butter and spreads have long been staples in meal preparation, but brands must adapt to remain positive choices as food habits and attitudes shift. David Faulkner, Director, Mintel Food..."

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