A Year of Innovation in Absorbent Hygiene 2026
Brands have responded to prolonged wear and safety concerns, and need to consider the demands of key demographics, like teens, to further engage.Ziyu Tian, OTC & Personal Care..."
India Absorbent Hygiene Market Report 2025
India's absorbent hygiene market has seen notable growth over the past five years, driven primarily by the diaper segment.
Mothers report high satisfaction with baby diapers, but the growing..."
Canada Absorbent and Intimate Hygiene Market Report 2025
The Canadian absorbent hygiene and intimate care market is currently impacted by economic uncertainties, including cost of living and trade concerns, which are tightening household budgets. Despite these..."
US Absorbent and Intimate Hygiene Market Report 2025
The AIH (absorbent and intimate hygiene) market in the US, currently valued at $4.9 billion, is projected to expand by 14% to reach $5.5 billion by 2029, as..."
US Absorbent and Intimate Hygiene – Market Dynamics
The market is shifting to offer more inclusive period care products tailored to diverse needs and under-served groups. Rebecca Watters, Associate Director, Household & Health
Market Definitions
This Report includes..."
India Feminine Hygiene Market Report 2025
This Report examines the feminine hygiene category in India, highlighting significant shifts and trends. There is a noted decline in sanitary pad product development, with brands focusing more..."
UK Women’s Health and Hygiene Products Market Report 2025
In the UK, 44% of women who experience period pain say where they are in their menstrual cycle impacts the severity of any health issues they have,..."
US Incontinence Market Report 2024
The US OTC incontinence market offers significant growth potential, with retail sales expected to reach $2.97 billion by 2024, driven by a 6.2% growth rate. This growth is..."
The Future of Absorbent Hygiene 2024
Tailored solutions, inspiring brand action and long-term vision will help absorbent hygiene brands promote spending and bond with diverse audiences.
A Mintel Analyst, Global Analyst
..."
A Year of Innovation in Absorbent Hygiene 2024
Absorbent hygiene remains a slow-moving category, with most of the innovation coming from small brands. Opportunities exist to improve ease of use and explore recycling schemes.
Dionne Officer, Research..."
Thailand Intimate Care Market Report 2024
The intimate hygiene product market in Thailand has seen significant growth, ranking fifth in the number of launches in APAC over the past five years. As the intimate..."
US Absorbent and Intimate Hygiene Market Report 2024
Consumers are engaging with the category in new ways, but need guidance from brands. Educate and empower to validate claims and meet evolving demands.
Rebecca Watters, Associate Director..."
