Content Ingestion

Icecat Collects Content Through Editor Teams, Fully Automated and Everything In-Between

Icecat employs a variety of sophisticated methods to capture and manage product data, ensuring comprehensive and accurate data for brands and their channel partners. These methods include Push API, Templates, Manual Input, ETL Engine, Web Crawling, and a combination of methods. Each approach is designed to cater to different needs, from automated large-scale data transfers to meticulous manual inputs, offering brands flexibility and efficiency in managing their product information. This diverse toolkit allows Icecat to maintain high data quality and consistency, supporting seamless content syndication across various platforms.

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ETL Engine

ETL Engine

Via Extract, Transform, and Load (ETL), a brand’s product content is efficiently added to the Icecat Brand Cloud and is ready for syndication to the channel.
Web Crawling

Web Crawling

Icecat’s web crawling capabilities allow bots to download all content from a brand’s website and add it to the Icecat Brand Cloud.
AI Agents

AI Agents

By using AI agents, multiple tools or sources can be intelligently combined and optimized. Next, through the Push-API, ETL, templates or semi-automated processes the data can be entered in Icecat for distribution to channel partners.

How To Get Started?

Prepare Content

Prepare Content

Ensure that the right sources are selected, product content is complete and of good quality, and that export formats are normalized. The Icecat team can be of help to collect the data from the web if data exports are not an easy option.
All Media are Supported

All Media are Supported

All media types or digital asset types are supported by Icecat. For example, basic content, images, marketing texts, specs, features, videos, PDFs, reasons-to-buy, 3D images and complete product stories (mini-sites).
Easy Collaboration with Icecat

Easy Collaboration with Icecat

Assistance and cooperation with the Account Manager, Taxonomy Team, Editor Team, or Technical Support are available. To guarantee easy onboarding. Icecat is used to process product content for millions of products per year in 70+ languages. So, we’re used to operate efficiently.

Explore the Possibilities with Icecat!

Sharing content with Icecat is straightforward and efficient, allowing you to leverage a variety of tools and methods for optimal data management. By utilizing our extensive support and robust PIM system, brands can ensure their product information is always up-to-date and readily accessible to their partners and customers.

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