Remit of the Council: This council will seek to prove and promote the effectiveness of all aspects of Digital Advertising – this will include but will not be limited to: Research, Case Studies, Blogs, External comms.
Council Chairs: Sinead Spillane, Group Head of Brand, Strategic Planning & Communications, Mediahuis Ireland and Joan Hallinan, Media Experience Director, Havas Media Ireland.
Members:
| Amy | Doody | Head of Social | Dentsu Ireland | 
| Brendan | Whyte | Group Digital Sales Strategist | Irish Times Group | 
| Caroline | Christie | Head of Agency | Reach | 
| Cormac | Maguire | Digital Account Manager | News Ireland | 
| Dave | Thomson | Head of Digital, Starcom | Core | 
| Jenna | Greene | Media Effectiveness Director | OmnicomMedia Group | 
| Hugh | Quigley | Head of Programmatic Trading | dmg media | 
| Ian | Campbell | Digital Board Director, Zenith | Core | 
| Michelle | Brady | Media Experience Director | Havas Media | 
| Johanna | Schmidt | Director Data & Measurement | |
| Kyle | Bourienne | Data & Analytics Director | GroupM | 
| Donagh | Humphreys | Head of Social and Digital Innovation | Thinkhouse | 
| Roisin | Shaw | Account Director | Javelin | 
| Michael | Sleeman | Sales Manager | Digitize | 
| Nicola | Day | VP, Global Business Group | Meta | 
| Sinead | Spillane | Group Head of Brand, Strategic Planning & Communications | Mediahuis | 
| Will | Fox | Programmatic Account Manager | Irish Times Group | 
| Jay | Mendon | Digital Product and Strategy Director | UM Ireland | 
| Yashraj | Mate | Addressable Strategy Lead | IPG / Matterkind | 
For further information on this working group contact: maeve@iabireland.ie
