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add new notes to latest talk
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content/posts/190626-dev-led-sales-startups.markdown

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@@ -3,7 +3,7 @@ slug: developer-led-sales-startups
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meta: Talk slides, notes and more resources for a technical talk on developer-led sales and marketing for tech startups, by Matt Makai.
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category: talk
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date: 2019-06-26
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modified: 2019-07-09
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modified: 2019-07-11
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newsletter: False
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headerimage: /img/190626-dev-led-sales/01-dev-led-sales.jpg
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headeralt: Comment bubble with code representing a technical talk-based blog post.
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For example, when Twilio started the SMS API, 2-factor authentication was
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rare. The ease of integrating the API to send unique codes to pre-qualified
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phone numbers to enhance security beyond a password became a new use
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case for the company to sell to customers. It was developers who came up
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case for the company to sell to customers. Developers came up
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with the use case and deserve the credit for figuring out what was
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valuable about an SMS API.
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</p>

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