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Irish Spring

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Irish Spring
Logo since 2022
Irish Spring green soap
Product typeDeodorant soap
OwnerColgate-Palmolive
CountryUnited States
Introduced1970; 56 years ago (1970)
MarketsWorldwide
Websitewww.irishspring.com

Irish Spring is an American brand of deodorant soap owned by Colgate-Palmolive. It was first introduced in Germany in 1970.

History

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Irish Spring was launched in Germany in 1970 and in the US in 1972. Until 1990, Irish Spring soap bars only came in one scent (known internally as "Ulster Fragrance"[citation needed]), but the Colgate company has since branched out into several niche varieties and scents. Irish Spring deodorants and shaving products were manufactured until the 1980s.[citation needed] In 2007, Irish Spring body wash was introduced.[citation needed] In addition, in 2011, Irish Spring deodorant was reintroduced as part of Colgate-Palmolive's Speed Stick brand of products.[citation needed]

In 1986, the soap changed its formula, included a different scent, and added skin conditioners.[contradictory][citation needed]

The soap line underwent rebranding in February 2022, which saw the original variant renamed to "Original Clean," and debuted with a new logo and newly redesigned packaging designed by agencies Chase Design Group and Tin Horse.[1]

Variants

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Irish Spring currently has ten variants:[2]

  • Original Clean
  • Moisture Blast
  • Active Scrub
  • 5 in 1
  • Charcoal Refresh
  • Aloe Mist
  • Ultimate Wake Up
  • Black Mint
  • Sage & Cedar
  • Mountain Chill

Irish Spring also has 3 natural variants:[3]

  • Relaxing Sandalwood & Hemp
  • Exfoliating Salt & White Birch
  • Hydrating Eucalyptus & Mint

References

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  1. "Irish Spring Gets Fresh New Look". HAPPI. February 8, 2022. Retrieved August 27, 2023.
  2. "Irish Spring Body Wash for Men".
  3. "Irish Spring Body Wash for Men".
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