Digipedi
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Digipedi (Korean: 디지페디, short for Digital Pedicure) is a South Korean video production company formed and led by art director duo Seong Won-mo and Park Sang-woo (The latter already left the company). Based in Seoul, the studio specializes in the production of music videos, commercial films and visual art.[1][2]
Videography
[edit]Music videos
[edit]| Year | Artist | Work | Ref. |
|---|---|---|---|
| 2007 | Dynamic Duo | "Complex" | |
| 2008 | Bizniz | "So Sick" | |
| Buga Kingz | "Siren" | ||
| Clazziquai Project | "Beat in Love" | ||
| "Flea" | |||
| "Love Again" | |||
| My Aunt Mary | "Blue Tinware Scooter" | ||
| Shin Seung-hun | "Turn on the Radio" | ||
| Untouchable feat. Song Jieun | "Give You Everything" | ||
| W & Whale | "R.P.G Shine" | ||
| 2009 | Jo Kwon & Whale | "Dunk Shoot" | |
| Lee Seung-hwan | "Good Day 2" | ||
| Loveholics feat. Shin Min-a | "Miracle Blue" | ||
| MC Sniper & Outsider feat. Horan | "Heart Disease" | ||
| Smoky J | "Player" | ||
| W & Whale | "High School Sensation" | ||
| 2010 | Double K | "Favorite Music" | |
| Lee Juck | "With You" | ||
| Soul Dive & FPM | "L.I.E (Love Is Everywhere)" | ||
| YB & RRM | "Sneakers" | ||
| 2011 | Kim Hyung-jun | "Oh! Ah!" | |
| Kim Yeo-hee | "Half" | ||
| Eluphant | "Kidult" | ||
| Re:Plus | "Let the Story Tell" | ||
| "New Age of Beats" | |||
| Rude Paper | "Radio" | ||
| Soul Dive | "Bad Habit" | ||
| Thomas Cook | "I Am Nothing at All" | ||
| W & Whale | "Break It Down" | ||
| 2012 | Baechigi | "Two Mari" | |
| Buga Kingz | "Don't Go" | ||
| Busker Busker | "Cherry Blossom Ending" | ||
| Clazzi feat. Yi Sung-yol | "Love & Hate" | ||
| Fresh Boyz feat. G.NA | "KingKong Shower" | ||
| Hello Venus | "What Are You Doing Today?" | ||
| Kero One feat. Esna | "Fast Life" | ||
| Orange Caramel | "Lipstick" | ||
| John Park | "Falling" | ||
| Primary feat. Zion.T & Gaeko | "See Through" | ||
| Seo In-young | "Anymore" | ||
| "Let's Dance" | |||
| 2013 | A-Jax | "Insane" | |
| "Snake" | |||
| Andamiro | "Waiting" | ||
| B1A4 | "What's Happening" | ||
| Cheeze | "Mango" | ||
| Dirty Radio | "Lost at Sea" | ||
| Double K feat. Michelle Lee | "Rewind" | ||
| Icon | "Rockstar" | ||
| IU | "Monday Afternoon" | ||
| Jinbo | "Be My Friend" | ||
| "Cops Come Knock" | |||
| "Fantasy" | |||
| Kero One | "In All the Wrong Places" | ||
| KK | "Boys Be..." | ||
| Ladies' Code | "Hate You" | ||
| "Pretty Pretty" | |||
| Lim Kim feat. Swings | "Voice" | ||
| Lim Kim | "Goodbye 20" | ||
| Loco feat. Narae of Spica | "Take Care" | ||
| LUSH | "Miserable" | ||
| John Park | "Baby" | ||
| SHINee | "Dream Girl" | ||
| Shin Seung-hun | "Sorry" | ||
| Soyou & Mad Clown | "Stupid in Love" | ||
| Swings | "A Real Lady" | ||
| Swings feat. Seo In-guk | "Would You?" | ||
| Zion.T feat. Gaeko | "Babay" | ||
| 2014 | Apink | "Mr. Chu" | |
| Beenzino | "How Do I Look" | ||
| Boys Republic | "Video Game" | ||
| Cherry Filter | "Andromeda" | ||
| Crucial Star feat. Sojin of Girl's Day | "Three Things I Want to Give to You" | ||
| Epik High | "Born Hater" | ||
| EXID | "Up & Down" | ||
| Fiestar | "One More" | ||
| Jun. K | "Love & Hate" | ||
| "No Love" | |||
| Kim Yeon-woo feat. Kyung of Block B | "Move" | ||
| Ladies' Code | "Kiss Kiss" | ||
| Lee Min-woo | "Taxi" | ||
| Loco feat. Jay Park | "Thinking About You" | ||
| Lovelyz | "Candy Jelly Love" | [3] | |
| "Good Night Like Yesterday" | |||
| Masta Wu feat. Dok2, Bobby | "Come Here" | ||
| Orange Caramel | "Catallena" | ||
| "The Gangnam Avenue" | |||
| "My Copycat" | |||
| John Park | "U" | ||
| Lena Park feat. Verbal Jint | "Sweet" (Brand New Mix) | ||
| Rainbow Blaxx | "Cha Cha" | ||
| Seo In-guk | "Bomtanaba" | ||
| Topp Dogg | "Annie" | [4] | |
| Wax | "Fly High" | ||
| "Just Leave" | |||
| Wings | "Hair Short" | ||
| Yoon Hyun-sang with IU | "When Would It Be" | ||
| 2015 | Andy | "Puppy Love" | |
| April | "Dream Candy" | ||
| Beenzino | "Break"[5] | ||
| Big Bang | "We Like 2 Party" | ||
| Davink | "Love Again" | ||
| EXID | "Hot Pink"[5] | ||
| Giriboy feat. Shin Jisu | "Back and Forth 30 min" | ||
| Infinite | "Bad"[5] | ||
| Jinusean feat. Jang Hanna | "Tell Me One More Time" | ||
| Kara | "Cupid" | [6] | |
| Kim Jang-hoon | "What are you?" | ||
| Lee Juck | "Arguement" | ||
| Lim Kim | "Awoo" | [7] | |
| Lizzy | "Not an Easy Girl" | [8] | |
| Lovelyz | "Ah-Choo" | ||
| "For You" | |||
| "Hi~" | [9] | ||
| "Shooting Star" | |||
| Mamamoo | "Ahh Oop!" | [10] | |
| Norazo | "Ni Paljaya" | ||
| Primary feat. Lena Park | "Hello" | ||
| Primary feat. Beenzino, Suran | "Mannequin" | ||
| Psy feat. CL of 2NE1 | "Daddy" | [5] | |
| Psy | "Napal Baji" | [5] | |
| San E feat. Baek Ye-rin of 15& | "Me You" | ||
| Seventeen & Ailee | "Q&A" | [5] | |
| Stellar | "Vibrato" | ||
| Zion.T | "Eat" | ||
| 2016 | Beenzino | "Life in Color" | |
| CocoSori | "Dark Circle" | [11] | |
| Giriboy feat. Brother Su | "Hogu" | ||
| Hanhae feat. Jung Eun-ji | "Eyescream" | ||
| Heize feat. Dean | "Shut Up & Groove" | ||
| Heize feat. Dean & DJ Friz | "And July" | ||
| Heize | "Star" | ||
| I.O.I | "Very Very Very" | [12] | |
| J.Y. Park feat. Conan O'Brien, Steven Yeun & Jimin Park | "Fire" | ||
| Ladies' Code | "The Rain" | ||
| Lee Hi | "My Star" | ||
| Loona | "Around You" | ||
| "Let Me In" | |||
| "The Carol" | |||
| Lovelyz | "Destiny" | ||
| MC Gree | "Dangerous" | ||
| Mixx | "Oh Ma Mind" | ||
| Oh My Girl | "Liar Liar" | ||
| "Windy Day" | |||
| Pia | "SHINE" | ||
| Rainbow | "Whoo" | [13] | |
| San E & Raina | "Sugar and Me" | [14] | |
| Seventeen | "Very Nice" | ||
| Stellar | "Sting" | [15] | |
| "Crying" | |||
| Winner | "Sentimental" | ||
| Xia feat. The Quiett, Automatic | "Rock the World" | ||
| Zico | "I Am You, You Are Me" | ||
| 2017 | Dreamcatcher | "Chase Me" | |
| "Good Night" | |||
| Eddy Kim | "Heart Pound" | ||
| EXID | "DDD" | ||
| Girl's Day | "I'll Be Yours" | ||
| Gugudan | "A Girl Like Me" | ||
| "Chococo" | |||
| Heize | "Don't Know You" | ||
| Jun. K | "No Shadow" | ||
| Loona 1/3 | "Love & Live" | ||
| "Sonatine" | |||
| Loona | "Love Cherry Motion" | ||
| "Heart Attack" | |||
| "Singing in the Rain" | |||
| "Eclipse" | |||
| Loona Odd Eye Circle | "Girl Front" | ||
| "Sweet Crazy Love" | |||
| Loona | "Everyday I Love You (Feat. HaSeul)" | ||
| "Kiss Later" | |||
| "New" | |||
| Lovelyz | "Now, We" | ||
| "WoW!" | |||
| MXM | "I'M THE ONE" | ||
| N.Flying | "The Real" | ||
| Yang Hee-eun, Akdong Musician | "The Tree" | ||
| Yesung | "Paper Umbrella" | ||
| Yozoh | "Let It Shine" | ||
| 2018 | BoA | "One Shot, Two Shot" | |
| DAVII | "Only Me (Feat. Heize)" | ||
| Day6 | "If" | ||
| "Stop The Rain" | |||
| "Breaking Down" | |||
| Chansung | "Treasure" | ||
| Fromis 9 | "To Heart" | ||
| "DKDK" | |||
| "Love Bomb" | |||
| Got7 | "I Won't Let You Go" | ||
| GyeongRee of 9MUSES | "Blue Moon" | ||
| Heize | "Jenga" | ||
| "MIANHAE" | |||
| Loona | "One&Only" | ||
| "Egoist (Feat. JinSoul)" | |||
| Loona yyxy | "love4eva (Feat. Grimes)" | ||
| Loona | "Favorite" | ||
| "Hi High" | |||
| MXM | "Diamond Girl" | ||
| Nichkhun | "Lucky Charm" | ||
| Pentagon | "Naughty Boy" | ||
| Rothy | "Lost Time" | ||
| Seventeen | "Call Call Call" | ||
| SFC.JGR | "Stairway" | ||
| Wanna One | "I.P.U" | ||
| 2019 | AB6IX | "Hollywood" | |
| "Breathe" | |||
| "Blind For Love" | |||
| fromis_9 | "Fun!" | ||
| (G)I-DLE | "Uh-Oh" | ||
| "Lion" | |||
| Got7 | "Love Loop" | ||
| Heize | "We Don't Talk Together" | ||
| Iz*One | "Violeta" | ||
| Loona | "Butterfly" | ||
| Rothy | "Bee" | ||
| Ruann | "Beep Beep" | ||
| Tomorrow X Together | "Magic Island" | ||
| "Nap of a Star" | |||
| VERIVERY | "Tag Tag Tag" | ||
| Yukika | "Neon" | ||
| "Cherries Jubiles" | |||
| 2020 | Ateez | "INCEPTION" | |
| BTS | “We are Bulletproof: the Eternal” | ||
| Lee Jin Hyuk | "Bedlam" | ||
| Loona | "So What" | ||
| "Why Not?" | |||
| P1Harmony | "Siren" | ||
| Seventeen | "Left & Right" | ||
| "Home;Run" | |||
| SF9 | "Good Guy" | ||
| "Summer Breeze" | |||
| Tomorrow X Together | "Eternally" | ||
| Han Seung-woo | "Sacrifice" | ||
| VERIVERY | "Lay Back" | ||
| "Thunder" | |||
| Yukika | "Yesterday" | ||
| "Soul Lady" | |||
| 2021 | Epik High | "Rosario (ft. CL, Zico)" | |
| Tomorrow X Together | "Blue Hour (Japanese Ver)" | ||
| Pentagon | "Do or Not" | ||
| P1Harmony | "Scared" | ||
| Heize | "Happen" | ||
| Loona | "PTT (Paint the Town)" | ||
| SF9 | "Tear Drop" | ||
| Enhypen | "Given-Taken (Japanese Ver)" | ||
| Sunmi | "You Can't Sit with Us" | ||
| Lee Hi | "Red Lipstick (Feat. Yoon Mirae)" | ||
| Loona | "Hula Hoop" | ||
| INI | "Rocketeer" | ||
| Tomorrow X Together | "0X1=LOVESONG (I Know I Love You) feat. Ikuta Lilas [Japanese Ver.]" | ||
| Ateez | "야간비행 (Turbulence)" | ||
| "멋 (The Real) (흥 : 興 Ver.)" | |||
| 2022 | P1Harmony | "Do It Like This" | |
| Nmixx | "O.O" | ||
| Enhypen | "Tamed-Dashed [Japanese Ver.]" | ||
| &AUDITION - The Howling | "The Final Countdown" | ||
| Ateez | "Guerrilla" | ||
| "Halazia" | |||
| P1Harmony | "Doom Du Doom" | ||
| &TEAM | "Under the Skin" | ||
| P1Harmony | "Back Down" | ||
| &TEAM | "Under the Skin (Extended ver.)" | ||
| 2023 | P1Harmony | "JUMP" | |
| xikers | "Rockstar" | ||
| "Tricky House" | |||
| &TEAM | "Firework" | ||
| Ateez | "Bouncy (K-Hot Chilli Peppers)" | ||
| &TEAM | "War Cry" | ||
| Sunmi | "Stranger" | ||
| 2024 | IU | "Holssi" | |
| Artms | "Birth" | ||
| Kiss of Life | "Midas Touch" | ||
| Artms | "Virtual Angel" | ||
| Ateez | "Work" | ||
| TWS | "내가 S면 넌 나의 N이 되어줘" | ||
| BamBam | "Last Parade" | ||
| Illit | "Cherish (My Love)" | ||
| 2025 | Nmixx | "Know About Me" | |
| Nexz | "O-RLY?" | ||
| Artms | "Burn" | ||
| "Icarus" | |||
| Stray Kids | "Ceremony" | ||
| NiziU | "▽Emotion" | ||
| &TEAM | "Back to Life" | ||
| Kim Lip | "Can You Entertain?" | [16] | |
| Jinsoul | "Ring of Chaos" | ||
| Choerry | "Pressure" |
Commercial films
[edit]| Year | Client | Work | Ref. |
|---|---|---|---|
| 2007 | CJ E&M | KMTV Rating | |
| KMTV Signal: It's Poppin' featuring E-Sens | |||
| 2008 | INNO Design | APELBAUM | |
| 2009 | G-Market | Media Pole | |
| Theater Advertising | |||
| HappyCong, CJ E&M | HappyCong Filler | ||
| LG Electronics | LG Chocolate (BL40) Masters from the East | ||
| 2010 | Daum Communications | Life On | |
| LG Electronics | LG Optimus One The Code | ||
| LG Optimus G Pro Adventures of Dr. Android | |||
| Samsung Electronics | Crazy Academy (agency: Cheil Worldwide) | ||
| Vans, CJ E&M | VANS X Mspriters Filler | ||
| 2011 | Beats Electronics, CJ E&M | Beats by Dr. Dre | |
| CJ E&M | Music X Live | ||
| Puma SE | PUMA Fass 300 | ||
| 2012 | Beats Electronics, CJ E&M | Beats by Dr. Dre Viral | |
| 2013 | CJ E&M | tvN Cheongdam-dong 111 OAP Package | |
| LOEN Entertainment | History Debut Trailer | ||
| Puma SE | B1A4 X PUMA How to PUMA Suede | ||
| 2014 | CJ E&M | tvN Cheongdam-dong 111: N.Flying's Way of Becoming a Star OAP Package | |
| Unknown | BC Card | BC Card Web | |
| LG Telecom | Google Maps Service |
Other
[edit]2020
| Year | Client | Work | Ref. |
|---|---|---|---|
| 2020 | Tomorrow X Together | The Dream Chapter: ETERNITY Concept Trailer | |
| 2022 | &TEAM | Dark Moon: Grey City with &TEAM Story Film |
References
[edit]- ^ Baik, Kyuhee (August 18, 2011). "Translators Of The Zeigeist: Digital Pedicure Animate Korean Pop Culture". The Creators Project. Vice Media. Retrieved September 21, 2014.
- ^ Cho, Jaeki; Kwak, Donnie (March 26, 2014). "DigiPedi Discuss Orange Caramel "Catallena" Video". Noonchi. Archived from the original on 2014-08-19. Retrieved September 21, 2014.
- ^ Choi, Jin-sil (November 17, 2014). 러블리즈, ‘캔디 젤리 러브’ 공개…이보다 상큼할 수는 없다. Tenasia (in Korean). Archived from the original on July 28, 2017. Retrieved November 17, 2014.
- ^ 그룹 '탑독', 컴백 앞서 '애니' M/V 티저 공개 (in Korean). ikbc.net. October 17, 2014. Archived from the original on October 19, 2014. Retrieved October 19, 2014.
- ^ a b c d e f Jackson, Julie (March 8, 2015). "[Hallyu Power] Digipedi, the duo behind some of K-pop's oddest videos". The Korea Herald. Retrieved March 13, 2016.
- ^ ‘사랑의 여신’으로 돌아온 카라, 신곡 ‘인 러브’ 발표 (in Korean). The Korea Herald. May 25, 2015. Archived from the original on July 28, 2017. Retrieved May 25, 2015.
- ^ ‘투개월’ 김예림, 신곡 ‘아우’로 음원차트 1위… ‘앙큼 유혹송’ (in Korean). Donga. April 22, 2015. Retrieved April 22, 2015.
- ^ Kwon, Seok-jeong (January 14, 2015). 트로트로 컴백하는 리지 ‘쉬운 여자 아니에요’ MV 현장 공개 (in Korean). Tenasia. Archived from the original on November 13, 2019. Retrieved January 23, 2015.
- ^ 러블리즈 '안녕'으로 본격 컴백, "뮤직비디오는 디지페디가 맡아…". Joongang (in Korean). Joins. March 3, 2015. Archived from the original on April 22, 2015. Retrieved April 2, 2015.
- ^ Kim, Ye-na (April 2, 2015). 마마무, 싱어송라이터 에스나 손잡고 신곡 ‘아훕(AHH OOP)’ 발표 (in Korean). BNTNEws. Retrieved April 2, 2015.
- ^ 2016 병신년 첫 신인 걸그룹 코코소리, 티저 공개..호화 제작진 참여 (in Korean). Tenasia. December 30, 2015. Archived from the original on December 9, 2019. Retrieved March 13, 2016.
- ^ "Kpop Music Video "I.O.I – Very Very Very"". Graphic Surgeon. Archived from the original on October 20, 2016. Retrieved October 19, 2016.
- ^ "[종합]1년 만에 'PRISM'들고 돌아온 레인보우 "각자의 색 담았다"". Aju News. February 16, 2016. Retrieved March 13, 2016.
- ^ "Watch: San E And Raina Are Sweeter Than Sugar For New Collab Single". Soompi. June 16, 2016. Retrieved July 3, 2016.
- ^ 컴백 앞둔 스텔라…‘하의실종’ 티저 사진 공개 깜짝. HeraldK (in Korean). January 8, 2016. Retrieved March 13, 2016.
- ^ Ahn, Byeong-gil (October 30, 2025). "아르테미스 최리, 솔로 싱글 'Pressure' 발매". Sports Khan. Retrieved October 31, 2025.