Welcome to Rendering, a Deadline column reporting at the intersection of AI and showbiz. Rendering examines how artificial intelligence is disrupting the entertainment industry, taking you inside key battlegrounds and spotlighting change makers wielding the technology for good and ill. Got a story abo…

Google is cooperating with Disney‘s cease and desist, removing dozens of AI-generated videos featuring characters belonging to the century-old entertainment conglomerate. Following the Disney’s $1B deal with OpenAI for three-year licensing of several characters on Sora, Google has taken down…

As the battle between Netflix and Paramount over who will own Warner Bros heats up again, Disney CEO Bob Iger on Thursday strategically stepped in with some opinions of his own. With his eyes on the streaming wars endgame, Iger wouldn’t openly reveal whether he prefers David Ellison’s Paramount…

UPDATED, with Google comment: The Walt Disney Co. has fired off a cease-and-desist letter to Google, claiming that its AI training models and services infringe on its copyrights on a “massive scale.” The letter was sent on Wednesday, just before the company made the announcement that it has reach…

Disney has put its chips in on AI. The Hollywood giant has signed a major deal with OpenAI, investing $1B in the artificial intelligence giant and handing over characters from Frozen and Star Wars to generative AI video app Sora. It is comfortably the most significant collaboration between…

OpenAI and X have been hit by outages this morning. The website downdetector, which reports outages over 24 hour cycles, spiked enormously for X at around 11.30 a.m. GMT (3.30 a.m. PT), with nearly 4,500 reports. X appeared to return but in the past few minutes reports on downdetector have once…

Bryan Cranston seems to have been won over by OpenAI after his voice and likeness were inadvertently used on Sora 2, the new iteration of its generative AI video platform, without his consent. Though he was initially troubled to find his image being used on Sora 2, the implementation of new…

After a storm of objections from IP owners over generative AI video model Sora 2, the estate of Martin Luther King, Jr. and OpenAI have agreed to pause images of King created by the platform. In a joint statement issued Friday morning, the estate and the tech company cited the existence of…

The next phase of the AI revolution has begun. On October 1, OpenAI unveiled Sora 2, the first social media platform whose purpose is to distribute premium-grade AI-generated content. Its arrival marks a watershed moment for the creator economy — and for the comedians trying to make waves within…

The promise and peril of AI is a not a brand-new phenomenon. But it was not until this week that studios and top agency CAA collectively sounded the alarm over one of its most recent and threatening developments – Sora 2. The new OpenAI generative video model allows users to create…

Studios are collectively calling out OpenAI over Sora 2 for generating characters that infringe on their copyrights. Introduced last week, the AI service allows users to generate characters using copyrighted material. In a statement, MPA Chairman Charles Rivkin said, "Since Sora 2's…

Elon Musk has sued Apple and Open AI for allegedly “joining forces to ensure their continued dominance” and thwarting competitors like Musk’s xAI. The suit, filed in U.S. District Court for the Northern District of Texas, maintains that the tech firms have seized unfair advantage “in a world…