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Free CE Course Now Available: Invasive Fruit Flies in California
The California Department of Food and Agriculture (CDFA) is offering a new free Continuing Education (CE) course designed sp…
California Processing Tomato Crop Size Rises Above Early Expectations
Contracted production for California processing tomatoes is forecast at 11.0 million tons, averaging 55.0 tons per acre, acc…
California Table Olive Forecast Down from Last Year’s Crop
The 2025 California table olive forecast is 44,000 tons, down 10% from last year’s crop of 48,634 tons, according to a surve…
California Avocado Society to Host 110th Annual Meeting
The California Avocado Society will host its 110th Annual Meeting on Friday, October 3 at the Lloyd-Butler Ranch located in …
Introducing Ag & Blueberry Trade 101 – A Four-Part Educational Series
NABC and the USHBC, in partnership with the Ag Trade Education Council, invite you to join the Trade 101 webinar series – a …
New Strategies for Engaging Avocado Shoppers
Hass Avocado Board — A newly released Hass Avocado Board (HAB) study, Avocado Path-to-Purchase: The Making of a Household St…
U.S. Blueberries ‘Go Big’ on Domestic & Global Marketing, California Hit a Sweet Spot This Year
According to Kasey Cronquist, President of the North American Blueberry Council and the U.S. Highbush Blueberry Council, Cal…
Global Demand Rises for California Figs, Met with Ideal Growing Conditions
California fig growers have experienced delayed, yet ideal growing conditions this year. Karla Stockli CEO of the Californi…
Nation’s Largest Fig Grower Embraces Exciting New Variety
There is a new fig variety finally being commercially harvested this year in California. Exclusively grown (for the time bei…
Widespread Rat Infestation in Orchards & Vineyards, CAPCA on Tools & Resources Moving Ahead
As if California growers and PCAs didn’t have enough on their plates with rising input costs compounded by the most restrict…
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