A one day conference about AI disruption in the Media & Advertising Industry
The latent potential for AI to disrupt media and advertising is overwhelming to even the most seasoned AI expert. This event will hone in on the disruption to the creative industries in advertising, as well as the impact on media production. The impact on ad technology and the possible impact on agencies, ad technology vendors and publishers will also be discussed.
Speaker Vincent Flood, Executive Editor, FutureWeek
09:10am
PRESENTATION
Advertiser Gen AI Adoption is scaling quickly, what do we need to think about as an industry?
Speaker Nick Louisson, Director of Agency Services, ISBA
09:30am
FIRESIDE CHAT
The Macro View: AI's Impact on Employment, Society and the Economy
Speakers Matt Warman, Former Minister for Digital, Board Member, UK AI Vincent Flood, Executive Editor, FutureWeek
09:50am
PANEL
Winning Hearts and Algorithms: How Agents Will (and Won't) Reshape Consumer Behaviour
Speakers Sharon Braude, Group Project Director, CRM, Virgin Active Dr Paul Marsden, Director – Chartered Psychologist, Synthsight and TAU Serena Haththotuwa, Senior Reporter, FutureWeek (Moderator)
10.20am
PRESENTATION
Agents, Intelligence, and Consciousness
Speaker Daniel Hulme, Chief AI Officer, WPP
10.50am
Coffee Break
11.10am
PANEL
How Publishers are Adapting to an AI-First World
Speakers Sajeeda Merali, CEO, Professional Publishers Association Dion Bailey, CTPO and Co-founder, The News Movement Serena Haththotuwa, Senior Reporter, FutureWeek (Moderator)
11.40am
PRESENTATION
Doing More with Less: Simplifying Strategy in an Age of Signal Overload
Speaker Brian Chap, Founder & CEO, TechRecipies
12.00pm
PANEL
AdCP - Evolution or Revolution of the Ad Tech Stack?
Identifying Competitive Advantage for Agencies in the Age of AI
Speakers Thiago Carrera, Head of Media EMEA, Monks Marie Stafford, Global Director, Intelligence, VML Tim Cross-Kovoor, Assistant Editor, VideoWeek (Moderator)
1.00pm
Lunch
2.00pm
SHOWCASE
Tech Showcase: Wondercraft
Speaker Alex Hughes-Morgan, Head of Community, Wondercraft
2.15pm
PANEL
Is AI in a Bubble?
Speakers Amir Malik, Managing Director, Alvarez & Marsal Charles Ping, Managing Director, EMEA, Winterberry Group Vincent Flood, Executive Editor, FutureWeek (Moderator)
2.40pm
PANEL
Responsible AI at the Enterprise Level: What Every Organisation Should Know
3.10pm
Coffee Break
3.30pm
SHOWCASE
AI Tech Showcase: Artificial Societies
Speaker James He, Co-Founder and CEO, Artificial Societies
3.45pm
PANEL
Is AI Delivering Yet? Reflections on 2025 and Hopes for 2026
Speakers Rob Webster, Founder and CEO, TAU Marketing Solutions Jayesh Rajdev, Controller of Advanced Advertising, ITV Vincent Flood, Executive Editor, FutureWeek (Moderator)
The building was officially opened in May 1899 to be the headquarters of the Institution of Mechanical Engineers. Overlooking St James’s Park, One Birdcage Walk is located just minutes from the Houses of Parliament, Horse Guards Parade and HM Treasury, and conveniently situated between Westminster and St James’s Park tube stations and a short walk from Victoria, Charing Cross and Waterloo mainline stations.